Network as a Service (NaaS): How Telcos Profit & Cut Costs 

Network as a Service (NaaS): How Telcos Profit & Cut Costs

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04/11/2025

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Learn what Network as a Service (NaaS) is, how it works, how Telcos can benefit from it, providers to learn from in 2026, and what the future has in store.

You probably know of the as-a-service (aaS) trend by now.  

It’s a hot topic in the era of cloud computing and cloud providers. 

With 94% of US businesses adopting cloud services, the networking industry needed a digital transformation. 

In 2025, the global market for Network as a Service (NaaS) was estimated at USD 23.50 billion with a steady increase. 

With the ability to replace any traditional networking features while providing extra security and scalability, it’s worth learning how telcos benefit from NaaS.

network as a service naas architecture

In this blog, you will learn what Network as a Service (NaaS) is, how it works, how telcos benefit from it, top providers to learn from in 2026, and what the future has in store. 

Let’s get started. 

What is Network as a Service (NaaS)?

Network as a Service (NaaS) is a cloud model that allows customers to rent networking services without setting up and maintaining the hardware themselves. 

Think of it as outsourcing your network infrastructure to a provider, on the cloud. 

The telecommunication industry has adopted cloud-native software for BSS, moving billing, customer and revenue management to the cloud. 

Everything runs virtually, using cloud-native and API-driven systems, paired with SASE (Secure Access Service Edge) for security. 

SASE is a stack of networking security features and protocols unified into a cloud-native framework.

sase network and security layers for naas

While Software as a Service (SaaS) focuses on delivering applications to the end-user, NaaS delivers network connectivity, security and monitoring.

In case you’re wondering

Network as a Service can implement VPN, MPLS, QoS, DNS, DHCP, IPAM, NAC, firewalls, load balancers, dynamic routing, network monitoring and much more.
You don’t sacrifice functionality with NaaS.

NaaS vs. Traditional Networking

Cloud services have several advantages vs. on-premise solutions. 

The table below shows how NaaS compares to traditional networking. 

FeatureNetwork as a ServiceTraditional Networking
Setup & DeployCloud software-based setup Hardware-based setup 
InfrastructureVirtual routers, switches, firewalls On-premise physical devices, maintenance required 
Flexibility Connections opened in NaaS dashboard in minutes Installation and configuration of new sites can take weeks 
Cost / Pricing Pay-as-you-go, OpEx, subscription-based Upfront investments, CapEx (hardware, licenses, installation) 
Security Secure Access Service Edge (SASE), Zero Trust Hardware firewalls, VPN, more prone to attacks 
Maintenance Handled by provider, automatic updates Requires professional team, manual updates 
Access Access from anywhere, good for remote work and hybrid teams Limited to location and local network 
Monitoring Real-time analytics, AI insights, proactive Reading logs, SNMP tools, reactive, hardware checks
FreedomDependent on vendor uptime and qualityFull control, higher operational burden

How Implementing NaaS Benefits Your Business

Let’s say you’re a telecom operator managing a lot of subscribers, enterprise clients, and multiple network domains. 

Your biggest challenges are likely legacy infrastructure, rising operational costs, and the pressure to launch new digital services. 

Monetizing 5G: Unlocking Its Full Potential


    eBook illustration

    Here are some ways you can benefit from implementing NaaS: 

    Lower Costs

    With NaaS, telcos don’t have to maintain costly hardware.

    Instead, they operate virtualized, cloud-based network environments.

    • Reduce CapEx by shifting to subscription-based, pay-as-you-grow OpEx models
    • Eliminate hardware maintenance costs
    • Deploy services across multiple regions from a single control plane 

    For example, telcos can launch SD-WAN services without upfront infrastructure investment. 

    Flexibility & Scalability

    Modern telcos provide on-demand connectivity for their customers.

    • Create and manage new virtual networks for customers in minutes
    • Offer bandwidth-on-demand or temporary connections for large events
    • Support connectivity between different cloud services 

    Imagine your customer wants to open a new office. Your team can setup a connection in minutes – not days or weeks, without touching a single router. 

    Enhanced Security

    As networks expand, the need for built-in security becomes crucial. 

    network as a service naas zero trust network architecture ztna

    NaaS tackles this with Secure Access Service Edge (SASE) and Zero Trust. 

    • Zero Trust: Every connection is verified – even inside a network.
    • Secure Access Service Edge: Unified cloud security features in a framework.
    • Micro-segmentation: If one device is compromised, it can’t spread.
    • Multi-factor authentication: Every user must verify their identity.
    • Least-privilege access: Devices only get the access they need.
    • Real-time DDoS protection and automated threat detection

    The average cost of a data breach in 2025 was over $4 million. 

    Network Monitoring

    Managing multi-domain networks can be complex. 

    Logging into routers and reading logs is a headache for your team. 

    NaaS dashboards provide:

    • Real-time performance insights.
    • Predictive alerts before downtime occurs.
    • Automated rerouting to maintain uptime.

    This primarily provides a smooth user experience for your customers and saves your IT team a lot of time. 

    Potential Drawbacks and Pitfalls

    NaaS isn’t magic.  

    And it’s still relatively new, so it comes with its challenges.

    • Legacy systems: Older data centers might not integrate easily. 
    • Operational overhead: Running legacy networks and NaaS simultaneously presents a challenge for your IT team and increases costs for you.
    • Expertise: You’re going to need experts to implement NaaS. This means finding and paying those experts. 

    It’s important to consider if the benefits are worth the hassle.

    Note

    NaaS is not always a 100% no hardware solution. It depends on customer needs. It’s more of a 95% no hardware solution. Deploying, managing, securing and maintaining is done fully through software.

    How Telcos Profit, Cut Costs and Monetize with NaaS

    Modern telcos are not just connectivity providers.

    They deliver on-demand network capabilities and features.

    This opens up new opportunities for revenue.

    Recurring Usage-Based Billing

    NaaS is based on pay-as-you-go pricing and recurring billing.

    These dynamic billing models give telcos flexibility in pricing:

    • A customer can pay for extra bandwidth during seasonal peaks.
    • Customers pay for what they use – increasing satisfaction.
    • Introduce premium packages that deliver higher quality services.
    • Use analytics to automatically recommend better packages for customers.

    With Tridens Monetization, each service can be billed by consumption, ensuring that network usage turns into measurable revenue. 

    Lowering Operational Costs

    Using AI and automation, telcos can reduce operational costs and human intervention.

    This allows for:

    • Self-healing networks
    • Automated routing and optimization
    • Proactive instead of reactive problem resolution

    Outages can be resolved faster and issues can be solved automatically before they even happen.

    This reduces OpEx and improves user experience.

    Additional Streams of Revenue

    Providers can monetize NaaS features to add multiple streams of revenue.

    • 5G slicing as a Service – for segmenting networks.
    • SD-WAN as a Service – for enterprise WAN connectivity.
    • Network Security as a Service – for customers who already have connectivity.
    • Network Monitoring as a Service – for those who only need monitoring.

    And you can offer your full NaaS solution as a seperate offer.

    This way you satisfy multiple customers’ needs.

    Partner And Reseller Monetization

    The cloud-native nature of NaaS allows for easier integration with other services.

    Although traditional network providers do this also, NaaS offers more features to be integrated and easier integration.

    Cloudflare does this well with their turnstile.

    They offer it for free, but it increases brand awareness and reputation.

    You can design features with integration in mind and monetize customers that integrate your service.

    What You Can Learn from NaaS Providers

    Many network providers have started offering NaaS as part of their service. 

    We will take a deeper look into three Network as a Service providers. 

    I’ll go over some things you can adopt from these companies and things you can learn from their ways of implementing NaaS. 

    Cisco

    From a simple idea of connecting two network together in 1984 to offering networks on the cloud.

    cisco logo banner

    They set the standard for how networking is done.

    What separates them from other providers is their time on the market and a well-established ecosystem.

    In 2021, Cisco introduced it’s Cisco+ brand.

    The idea for Cisco+ is to offer their products and software as a Service.

    • Cisco Secure Connect for SASE security.
    • Cisco Catalyst Center for monitoring and troubleshooting.
    • Cisco+ Hybrid Cloud for data center, virtualization, VDI, bare metal and edge computing.
    • Developer ecosystem with Cisco DevNet.

    Cisco DevNet gives developers access to Cisco APIs, SKDs and other tools to develop their own code that improves or adds functionality to their systems. Users can share code on Cisco’s Code Exchange portal

    One of the biggest advantages of Cisco+ is that if you know their products, you will feel at home.

    If you already have hardware product or software solutions that many can benefit from, consider offering them as a service.

    Or offer hardware as a bundle in your NaaS subscription.

    Cloudflare

    Back in 2004 the founder of Cloudflare were involved in project Honey Pot, focused on detecting e-mail spam and fraud.

    cloudflare logo banner

    Cloudflare was founded in 2009; the idea was to take Honey Pot to the next level.

    By 2020, lots of companies had already adopted Cloud and SaaS technologies.

    This meant cloud security and integration capabilities were in high demand.

    In 2020 Cloudflare announced Cloudflare One™.  

    • Magic WAN: Cloud-based network connectivity.
    • Magic Firewall: Traffic filtering and policy control.
    • Magic Transit: DDoS protection and global routing.

    In 2025 Cloudflare broke the world record for blocking the biggest DDoS attack yet.

    They successfully blocked a 22.2 terabits per second and 10.6 billion packets per second attack that lasted only 40 seconds.

    The Cloudflare Magic WAN connector comes as hardware or as a virtual connector (software).

    Cloudflare has comprehensive documentation available on their website for setting up Magic WAN. 

    Users praise Cloudflare for their security.

    It’s worth considering a standalone Firewall as a Service (FWaaS) offer in your suite.

    Network Security as a Service (NSaaS) means offering firewalls, network segmentation, data loss prevention, access control and Zero Trust access as a service on the cloud.

    There is demand and a market for NSaaS.

    Megaport

    megaport-logo-banner

    Founded in 2013, with creating a global Software-Defined-Networking (SDN) platform as their main motivation.

    Their Goodman Fielder case study highlights an example of what challenges a company faces when they have 78 sites that need to be connected and run 24/7.

    • Megaport FWaaS: Firewall as a Service, providing cloud security.
    • Megaport Cloud Router: Connect cloud services or endpoints with Megaport. 
    • Megaport Virtual Edge (MVE): Deploy SD-WAN gateways, virtual routers and firewalls.
    • Megaport Virtual Cross Connect (VXC): On-demand layer 2 ethernet connections.

    They connect over 1000 data centers globally and integrate directly with major cloud service providers. 

    Over 410 service providers to be exact.

    They provide a vendor-agnostic NaaS solution.

    When customers are choosing a provider, they might ignore offers that don’t integrate with their pre-existing services like AWS. 

    Consider integration with Amazon, Google, Azure, and Oracle cloud services. 

    Give your customers the experience of building their ecosystem, with you as a part of it. 

    What to Expect from NaaS in The Future

    NaaS is still quite young and hasn’t reached it’s full potential yet.

    But with increased demand for security, remote work and cloud services, the Network as a Service market is growing rapidly.

    Let’s look at some statistics.

    Market Analysis

    The market share for NaaS has grown globally as seen below: 

    Network-as-a-Service (NaaS) market share by region in the year 2024. North America leads with 42%, Europe follows with 29%, followed by Asia Pacific with 22%, followed by LATAM and rest of the world.
    RegionMarket Share 2024 (%)
    North America42%
    Europe29%
    Asia Pacific22%
    Latin America5%
    Middle East2%

    Source: Precedence Research

    North America’s modern infrastructure, wide adoption of cloud services, and key industry players are the reasons why they hold most of the shares.

    The figure below displays the countries which are showing the fastest growth in 2025:

    Network-as-a-Service (NaaS) CAGR by Country in 2025 with China leading with 39% CAGR, followed by India, Germany, France, UK, US, and Brazil with 22%.
    CountryCAGR (%)
    China39%
    India36%
    Germany33%
    France30%
    U.K.28%
    U.S.25%
    Brazil22%

    Source: Future Market Insights

    The figure below represents an estimated market forecast for NaaS from 2024 to 2034.

    Network-as-a-Service (NaaS) Market forecast chart from 2024 to 2034 in USD billion. The NaaS market was worth $18.1B in 2024, and is expected to grow to as much as $230.1B in 2034.
    YearEstimated Market Size (USB Billion)
    2024$18.10B
    2025$23.50B
    2026$30.50B
    2027$39.60B
    2028$51.40B
    2029$66.80B
    2030$86.90B
    2031$113.20B
    2032$147.40B
    2033$192.30B
    2034$230.10B

    Source: Precedence Research

    Considering the increased demand for remote work, the adoption of cloud services and the need for cloud security, this estimation makes sense.

    What are the main drivers behind the rapid growth of NaaS?

    DriverEstimated Impact on CAGR (%)
    Wide adoption of cloud services+6.2%
    Shift from CapEx to OpEx+5.8%
    SD-WAN & SASE convergence+4.9%
    AI ready networks+4.1%
    Campus NaaS demand+3.7%
    5G network slicing as a service+3.6%

    Source: Mordor Intelligence

    AI and Automation

    With AI becoming a global trend, it’s important to weigh out if a service really benefits from AI.

    “Every vendor out there is just putting AI on top of every product they built 10, 15, 20 years ago, services and customers want to get on the AI trend without even knowing what the outcomes they want are.”
    Suresh Katukam, CEO of Nile

    The two main goals of AI in NaaS are:

    • Stronger security: Detecting threats across the entire cloud network, not just single devices.
    • Minimize human intervention: Automatically resolving issues and optimizing performance. 

    AI will be the focus of providers for the next few years; training models to follow IT protocols will be the priority. 

    It’s almost crucial to implement some sort of AI into your product these days, or you run the risk of being beaten by your competition. 

    5G & 5G+

    With the rise of 5G, many legacy systems weren’t built to handle the needs of modern networking. 

    NaaS is perfect for this for every reason I mentioned earlier in this blog. 

    With 5G also came network slicing. 

    Network slicing allows one network to be “sliced” into different segments. 

    • One segment can be optimized for high bandwidth.
    • A second segment optimized for low latency.
    • A third segment for maximum security.

    You can offer 5G network slicing as a service in your NaaS solution. 

    Many vendors already provide 5G NaaS solutions. 

    In the next few years, more vendors will adopt 5G NaaS as this allows for flexible network configurations.

    naas 5g network slicing

    How to Monetize Your Services

    NaaS is based on recurring and pay-as-you-go billing

    This requires flexible pricing. 

    Tridens Monetization is a cloud-native billing and revenue management platform. 

    Including a white-label web and mobile portal with customer insights on payments and subscriptions — ideal for subscription, usage-based, or hybrid billing models. 

    To learn more about Tridens Monetization, schedule a demo or talk with us

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