{"id":11362,"date":"2022-09-26T10:31:27","date_gmt":"2022-09-26T10:31:27","guid":{"rendered":"https:\/\/tridenstechnology.com\/?p=11362"},"modified":"2023-04-25T12:40:33","modified_gmt":"2023-04-25T10:40:33","slug":"%e4%bb%80%e4%b9%88%e6%98%af%e5%85%8d%e8%b4%b9%e8%af%95%e7%94%a8","status":"publish","type":"post","link":"https:\/\/tridenstechnology.com\/zh\/what-is-a-free-trial\/","title":{"rendered":"\u4ec0\u4e48\u662f\u514d\u8d39\u8bd5\u7528\uff0c\u4ee5\u53ca\u4f55\u65f6\u4f7f\u7528\uff1f"},"content":{"rendered":"<p><strong><em>\u514d\u8d39\u8bd5\u7528\u662f\u4e00\u79cd\u4f20\u7edf\u7684\u5ba2\u6237\u83b7\u53d6\u6a21\u5f0f\uff0c\u5141\u8bb8\u5ba2\u6237\u5728\u8d2d\u4e70\u4ea7\u54c1\u6216\u670d\u52a1\u4e4b\u524d\u5bf9\u5176\u8fdb\u884c\u6d4b\u8bd5\u3002<\/em><\/strong><\/p>\n\n\n\n<p>\u901a\u8fc7\u514d\u8d39\u8bd5\u7528\uff0c\u5ba2\u6237\u53ef\u4ee5\u6d4b\u8bd5\u4e00\u4e2a\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u5b8c\u6574\u7248\u672c\u3002<\/p>\n\n\n\n<p>\u552f\u4e00\u7684\u9650\u5236\u662f\u514d\u8d39\u8bd5\u7528\u7684\u65f6\u95f4\u3002<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u76ee\u5f55<\/h2><ul><li><a href=\"#h-free-trial-vs-freemium-model\" data-level=\"2\">\u514d\u8d39\u8bd5\u7528\u4e0e\u514d\u8d39\u6a21\u5f0f<\/a><\/li><li><a href=\"#h-why-use-free-trial\" data-level=\"2\">\u4e3a\u4ec0\u4e48\u4f7f\u7528\u514d\u8d39\u8bd5\u7528\uff1f<\/a><\/li><li><a href=\"#h-how-does-a-free-trial-work\" data-level=\"2\">\u514d\u8d39\u8bd5\u7528\u662f\u5982\u4f55\u8fdb\u884c\u7684\uff1f<\/a><\/li><li><a href=\"#h-strategies-for-converting-a-free-trial-to-a-paid-plan\" data-level=\"2\">\u5c06\u514d\u8d39\u8bd5\u7528\u8f6c\u6362\u4e3a\u4ed8\u8d39\u8ba1\u5212\u7684\u7b56\u7565<\/a><\/li><li><a href=\"#h-following-the-kpis\" data-level=\"2\">\u9075\u5faa\u5173\u952e\u7ee9\u6548\u6307\u6807<\/a><\/li><li><a href=\"#h-free-trial-abuse\" data-level=\"2\">\u514d\u8d39\u8bd5\u7528\u8650\u5f85\u884c\u4e3a<\/a><\/li><li><a href=\"#h-benefits-of-a-free-trial-model\" data-level=\"2\">\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\u7684\u597d\u5904<\/a><\/li><li><a href=\"#h-who-uses-free-trials\" data-level=\"2\">\u8c01\u5728\u4f7f\u7528\u514d\u8d39\u8bd5\u7528\uff1f<\/a><\/li><\/ul><\/div>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u662f\u73b0\u6709\u6700\u53e4\u8001\u7684\u8425\u9500\u5de5\u5177\u4e4b\u4e00\u3002<\/p>\n\n\n\n<p><em>\u8fd8\u8bb0\u5f97\u4f60\u5728\u8d85\u5e02\u7684\u4fc3\u9500\u6d3b\u52a8\u4e2d\u5403\u8fc7\u7684\u6240\u6709\u514d\u8d39\u96f6\u98df\uff0c\u6216\u8005\u4ed6\u4eec\u7ed9\u4f60\u7684\u5c0f\u5305\u88c5\u514d\u8d39\u5316\u5986\u54c1\u7684\u6d4b\u8bd5\u5417\uff1f<\/em><\/p>\n\n\n\n<p>\u5c31\u50cf\u8fd9\u6837--\u4f60\u53ef\u4ee5\u514d\u8d39\u54c1\u5c1d\u5230\u5b83\uff0c\u4f46\u53ea\u6709\u4e00\u6b21\u3002<\/p>\n\n\n\n<p>\u5f53\u7136\uff0c\u5728\u8fd9\u91cc\uff0c\u6211\u4eec\u4e0d\u4f1a\u8c08\u8bba\u98df\u54c1\u6216\u5316\u5986\u54c1\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u5c06\u8c08\u8bba\u8f6f\u4ef6\u548c\u5e94\u7528\u7a0b\u5e8f\u9500\u552e\u548c\u8ba2\u9605\u4e2d\u7684\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u97f3\u4e50\u548c\u89c6\u9891\u6d41\u3002<\/p>\n\n\n\n<p>\u5a92\u4f53\u5185\u5bb9\u548c\u5728\u7ebf\u5b66\u4e60\u8bfe\u7a0b\u3002<\/p>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u662f\u6240\u6709\u8fd9\u4e9b\u4f01\u4e1a\u548c\u66f4\u591a\u4f01\u4e1a\u6700\u5e38\u7528\u7684\u8425\u9500\u548c\u9500\u552e\u6280\u5de7\u4e4b\u4e00\u3002<\/p>\n\n\n\n<p>\u5b83\u4eec\u4e5f\u662f\u6700\u6210\u529f\u7684\u4ea7\u54c1\u4e4b\u4e00--\u5982\u679c\u505a\u5f97\u597d\u7684\u8bdd\uff01<\/p>\n\n\n\n<p>\u63d0\u4f9b\u514d\u8d39\u8bd5\u7528\u53ef\u80fd\u975e\u5e38\u6210\u529f\uff0c\u4e5f\u53ef\u80fd\u5b8c\u5168\u5931\u8d25\uff0c\u56e0\u6b64\u4f01\u4e1a\u5728\u63d0\u4f9b\u514d\u8d39\u8bd5\u7528\u524d\u5fc5\u987b\u8003\u8651\u8bb8\u591a\u56e0\u7d20\u3002<\/p>\n\n\n\n<p>\u5373\u4f7f\u514d\u8d39\u8bd5\u7528\u901a\u5e38\u662f\u8f6f\u4ef6\u548c\u5728\u7ebf\u5185\u5bb9\u9500\u552e\u548c\u8ba2\u9605\u7684\u6b63\u786e\u65b9\u5f0f\uff0c\u6bcf\u4e2a\u6848\u4f8b\u90fd\u662f\u4e0d\u540c\u7684\u3002<\/p>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u4e0d\u5e94\u8be5\u88ab\u8bef\u8ba4\u4e3a\u662f\u53e6\u4e00\u79cd\u5e38\u89c1\u7684\u5ba2\u6237\u83b7\u53d6\u6a21\u5f0f--\u514d\u8d39\u6a21\u5f0f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-free-trial-vs-freemium-model\">\u514d\u8d39\u8bd5\u7528\u4e0e\u514d\u8d39\u6a21\u5f0f<\/h2>\n\n\n\n<p>\u9996\u5148\uff0c\u6709\u5fc5\u8981\u4e86\u89e3\u514d\u8d39\u8bd5\u7528\u7248\u548c\u514d\u8d39\u8bd5\u7528\u7248\u4e4b\u95f4\u7684\u533a\u522b\u3002 <a href=\"https:\/\/tridenstechnology.com\/what-is-freemium-business-model\/\">\u514d\u8d39<\/a> \u6a21\u578b!<\/p>\n\n\n\n<p>\u4e24\u8005\u76f8\u4f3c\uff0c\u4f46\u6709\u5173\u952e\u7684\u533a\u522b\u3002<\/p>\n\n\n\n<p>\u4e00\u79cd\u6a21\u5f0f\u53ef\u80fd\u662f\u4ee4\u4eba\u96be\u4ee5\u7f6e\u4fe1\u7684\u6210\u529f\uff0c\u53e6\u4e00\u79cd\u6a21\u5f0f\u53ef\u80fd\u662f\u5b8c\u5168\u9519\u8bef\u7684\uff0c\u53cd\u4e4b\u4ea6\u7136\u3002<\/p>\n\n\n\n<p>\u4f46\u662f\uff0c\u5f88\u591a\u65f6\u5019\uff0c\u8fd9\u4e24\u79cd\u6a21\u5f0f\u76f8\u4e92\u8865\u5145\uff0c\u4e00\u8d77\u4f7f\u7528\u3002<\/p>\n\n\n\n<p>\u5982\u524d\u6240\u8ff0\uff0c\u5728\u514d\u8d39\u8bd5\u7528\u4e2d\uff0c\u5ba2\u6237\u6536\u5230\u7684\u662f\u4e00\u4e2a\u5b8c\u5168\u53ef\u4ee5\u4f7f\u7528\u7684\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u4f46\u53ea\u662f\u5728\u6709\u9650\u7684\u65f6\u95f4\u5185\u3002<\/p>\n\n\n\n<p>\u5728\u514d\u8d39\u6a21\u5f0f\u4e2d\uff0c\u5ba2\u6237\u5728\u4e00\u4e2a\u4e0d\u786e\u5b9a\u7684\u65f6\u671f\u5185\u514d\u8d39\u83b7\u5f97\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u4f46\u6709\u9650\u5236\u3002<\/p>\n\n\n\n<p><em>\u5982\u679c\u6c7d\u8f66\u5236\u9020\u5546\u4f7f\u7528\u8fd9\u4e9b\u6a21\u578b\uff0c\u5b83\u770b\u8d77\u6765\u4f1a\u662f\u8fd9\u6837\u7684<\/em><\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u9009\u62e9 \"\u514d\u8d39\u8bd5\u7528\"\uff0c\u4f60\u53ef\u4ee5\u514d\u8d39\u83b7\u5f97\u6c7d\u8f66\uff0c\u4e0d\u9650\u91cc\u7a0b\u3001\u6c7d\u6cb9\u548c\u4fdd\u9669\u3002<\/p>\n\n\n\n<p>\u4f46\u53ea\u6709\u4e03\u5929\u65f6\u95f4!<\/p>\n\n\n\n<p>\u53e6\u4e00\u8fb9\uff0c\u901a\u8fc7 \"\u514d\u8d39 \"\u8ba1\u5212\uff0c\u4f60\u53ef\u4ee5\u6c38\u8fdc\u514d\u8d39\u5f97\u5230\u8fd9\u8f86\u8f66\uff01\"\uff01<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u53d1\u52a8\u673a\u5c06\u88ab\u9650\u5236\u572820\u9a6c\u529b\uff0c\u6700\u5927\u901f\u5ea6\u5c06\u88ab\u9650\u5236\u5728\u6bcf\u5c0f\u65f625\u82f1\u91cc\u3002<\/p>\n\n\n\n<p>\u6b64\u5916\uff0c\u5b83\u6ca1\u6709\u4fdd\u9669\uff0c\u800c\u4e14\u4f60\u53ea\u80fd\u4f7f\u7528\u4e00\u534a\u7684\u540e\u5907\u7bb1\u7a7a\u95f4\uff0c\u6bcf\u5929\u53ea\u80fd\u6253\u5f00\u5341\u6b21\u8f66\u95e8\u3002<\/p>\n\n\n\n<p><em>\u6211\u4eec\u4ee5\u6c7d\u8f66\u4e3a\u4f8b\u662f\u5728\u5f00\u73a9\u7b11\uff0c\u4f46\u4efb\u4f55\u5c1d\u8bd5\u8fc7\u8fd9\u4e24\u79cd\u6a21\u5f0f\u7684\u4eba\uff0c\u5c24\u5176\u662f\u5728SaaS\u5e73\u53f0\u4e0a\uff0c\u80af\u5b9a\u90fd\u80fd\u4f53\u4f1a\u5230\u3002<\/em><\/p>\n\n\n\n<p>\u8fd9\u4e24\u79cd\u6a21\u5f0f\u90fd\u6709\u4f18\u70b9\u548c\u7f3a\u70b9\uff0c\u7279\u522b\u662f\u5173\u4e8e\u6574\u4e2a\u4ea7\u54c1\u548c\u5176\u4ef7\u683c\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u51b3\u5b9a\u4e00\u4e2a\u6216\u53e6\u4e00\u4e2a\u4e0d\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u51b3\u5b9a\uff0c\u9700\u8981\u8003\u8651\u5f88\u591a\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-use-free-trial\">\u4e3a\u4ec0\u4e48\u4f7f\u7528\u514d\u8d39\u8bd5\u7528\uff1f<\/h2>\n\n\n\n<p>\u5bf9\u516c\u53f8\u6765\u8bf4\uff0c\u514d\u8d39\u8bd5\u7528\u7684\u76ee\u6807\u662f\u76f4\u63a5\u7684\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u5e0c\u671b\u5438\u5f15\u5c3d\u53ef\u80fd\u591a\u7684\u7528\u6237\u6765\u6d4b\u8bd5\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u5e0c\u671b\u5f88\u591a\u4eba\u4f1a\u559c\u6b22\u5b83\uff0c\u7136\u540e\u8d2d\u4e70\u8be5\u4ea7\u54c1\u6216\u8ba2\u9605\u4ed8\u8d39\u7248\u672c\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u6f5c\u5728\u5ba2\u6237\u6765\u8bf4\uff0c\u6700\u70ed\u95e8\u7684\u8bcd\u662f \"\u514d\u8d39\"\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4e1c\u897f\u662f\u514d\u8d39\u7684\uff0c\u4ed6\u4eec\u5c31\u4e0d\u4f1a\u6709\u4efb\u4f55\u98ce\u9669\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u53ef\u4ee5\u4e86\u89e3\u4ea7\u54c1\u7279\u6027\uff0c\u83b7\u5f97\u7528\u6237\u4f53\u9a8c\uff0c\u5e76\u786e\u5b9a\u8be5\u4ea7\u54c1\u6216\u670d\u52a1\u662f\u5426\u662f\u4ed6\u4eec\u7684\u4e00\u4e2a\u597d\u9009\u62e9\u3002<\/p>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u6216\u4efb\u4f55\u5176\u4ed6 \"\u514d\u8d39 \"\u6a21\u5f0f\u5728\u5438\u5f15\uff08\u5165\u804c\uff09\u7528\u6237\u65b9\u9762\u6240\u9700\u7684\u52aa\u529b\u660e\u663e\u51cf\u5c11\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4e00\u4e2a\u4f01\u4e1a\u60f3\u4ece\u7b2c\u4e00\u5929\u8d77\u5c31\u9500\u552e\u4ea7\u54c1\uff0c\u5c31\u9700\u8981\u6295\u5165\u5927\u91cf\u7684\u65f6\u95f4\u548c\u91d1\u94b1\u6765\u63a8\u5e7f\u548c\u5ba3\u4f20\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p>\u5b83\u8fd8\u9700\u8981\u4f20\u8fbe\u4ea7\u54c1\u7684\u4ef7\u503c\u5e76\u6559\u80b2\u7528\u6237\u5982\u4f55\u4f7f\u7528\u5b83\u3002<\/p>\n\n\n\n<p>\u6709\u4e86\u514d\u8d39\u8bd5\u7528\uff0c\u5165\u804c\u5c31\u5bb9\u6613\u591a\u4e86\uff0c\u4f46\u5728\u514d\u8d39\u671f\u8fc7\u540e\uff0c\u5982\u4f55\u4fdd\u6301\uff08\u8f6c\u6362\uff09\u7528\u6237\u5c31\u6210\u4e86\u4e00\u4e2a\u6311\u6218\u3002<\/p>\n\n\n\n<p>\u4f01\u4e1a\u53ef\u4ee5\u5c06\u514d\u8d39\u8bd5\u7528\u7528\u4e8e\u4e0e\u6f5c\u5728\u5ba2\u6237\u7684\u7b2c\u4e00\u6b21\u63a5\u89e6\uff0c\u6216\u4f5c\u4e3a\u5176\u4ed6\u4e00\u4e9b\u5546\u4e1a\u6a21\u5f0f\u7684\u4e00\u90e8\u5206\uff0c\u5982\u514d\u8d39\u6a21\u5f0f\uff0c\u6216\u4f5c\u4e3a\u5c55\u793a\u4e0d\u540c\u7684\u66f4\u9ad8\u8ba2\u9605\u8ba1\u5212\u7684\u597d\u5904\u7684\u5de5\u5177\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-a-free-trial-work\">\u514d\u8d39\u8bd5\u7528\u662f\u5982\u4f55\u8fdb\u884c\u7684\uff1f<\/h2>\n\n\n\n<p>\u5728\u63d0\u4f9b\u514d\u8d39\u8bd5\u7528\u4e4b\u524d\uff0c\u4f01\u4e1a\u5fc5\u987b\u63d0\u4f9b\u5404\u79cd <a href=\"https:\/\/tridenstechnology.com\/what-are-payment-methods-and-user-problems\/\">\u652f\u4ed8\u65b9\u5f0f<\/a>.<\/p>\n\n\n\n<p>\u8fd9\u662f\u4e00\u4e2a\u91cd\u8981\u7684\u51b3\u5b9a\uff0c\u5fc5\u987b\u5305\u62ec\u6df1\u5165\u7684\u5ba2\u6237\u7814\u7a76\u3002<\/p>\n\n\n\n<p>\u5173\u4e8e <a href=\"https:\/\/www.ppro.com\/news\/retailers-risk-losing-customers\/\" target=\"_blank\" rel=\"noreferrer noopener\">42%\u7684\u5ba2\u6237<\/a> \u5982\u679c\u4ed6\u4eec\u4e0d\u80fd\u7528\u81ea\u5df1\u559c\u6b22\u7684\u652f\u4ed8\u65b9\u5f0f\u4ed8\u6b3e\uff0c\u5c31\u4e0d\u4f1a\u8fdb\u884c\u6700\u540e\u7684\u8d2d\u4e70\u3002<\/p>\n\n\n\n<p>\u5f53\u4e00\u4e2a\u7528\u6237\u5f97\u5230\u514d\u8d39\u8bd5\u7528\u7684\u9080\u8bf7\u65f6\uff0c\u901a\u5e38\uff0c\u4ed6\u5fc5\u987b\u5f00\u8bbe\u4e00\u4e2a\u8d26\u6237\uff0c\u5e76\u63d0\u4f9b\u4e00\u4e9b\u57fa\u672c\u7684\u4e2a\u4eba\u6216\u5546\u4e1a\u4fe1\u606f\u3002<\/p>\n\n\n\n<p>\u4ece\u8fd9\u4e00\u70b9\u4e0a\u770b\uff0c\u6709\u4e24\u79cd\u57fa\u672c\u65b9\u6cd5\u53ef\u4ee5\u6fc0\u6d3b\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u4e00\u4e2a\u9700\u8981\u8f93\u5165\u652f\u4ed8\u65b9\u5f0f\uff08Opt-out\u6a21\u5f0f\uff09\uff0c\u4e00\u4e2a\u4e0d\u9700\u8981\uff08Opt-in\u6a21\u5f0f\uff09\u3002<\/p>\n\n\n\n<p>\u6bcf\u79cd\u9009\u62e9\u90fd\u6709\u4f18\u70b9\u548c\u7f3a\u70b9\uff0c\u5bf9\u4f01\u4e1a\u7684\u4e1a\u7ee9\u6709\u5f88\u5927\u5f71\u54cd\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-opt-in-free-trial\">\u9009\u62e9\u52a0\u5165\u514d\u8d39\u8bd5\u7528<\/h3>\n\n\n\n<p>\u9009\u62e9\u6027\u7684\u514d\u8d39\u8bd5\u7528\u5141\u8bb8\u7528\u6237\u5728\u4e0d\u9884\u5148\u63d0\u4f9b\u4efb\u4f55\u4ed8\u6b3e\u4fe1\u606f\u7684\u60c5\u51b5\u4e0b\u8fdb\u5165\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u7684\u6807\u51c6\u65f6\u95f4\u6846\u67b6\u662f7\u5929\u300114\u5929\u548c30\u5929\u3002<\/p>\n\n\n\n<p>\u9009\u62e9\u6027\u7684\u514d\u8d39\u8bd5\u7528\u662f\u5438\u5f15\u5927\u91cf\u8bd5\u7528\u7528\u6237\u7684\u6700\u7b80\u5355\u548c\u6700\u6709\u6548\u7684\u6a21\u5f0f\u3002<\/p>\n\n\n\n<p>\u5b83\u5feb\u901f\u800c\u7b80\u5355\uff0c\u7528\u6237\u611f\u89c9\u6700\u5b89\u5168\uff0c\u56e0\u4e3a\u4e0d\u6d89\u53ca\u652f\u4ed8\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u8bd5\u9a8c\u7ed3\u675f\u540e\uff0c\u7528\u6237\u6709\u4e24\u4e2a\u9009\u62e9\u3002<\/p>\n\n\n\n<p>\u4ed6\u53ef\u4ee5\u63d0\u4f9b\u652f\u4ed8\u7ec6\u8282\u5e76\u8d2d\u4e70\u6216\u8ba2\u9605\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4ed6\u4e0d\u613f\u610f\uff0c\u4ed6\u5c31\u4e0d\u80fd\u518d\u4f7f\u7528\u8be5\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u6216\u8005\u88ab\u964d\u7ea7\u5230\u8f83\u4f4e\u6216\u514d\u8d39\uff08\u514d\u8d39\uff09\u7684\u7248\u672c\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u9009\u62e9\u52a0\u5165\u7684\u514d\u8d39\u8bd5\u7528\uff0c\u5178\u578b\u7684\u8f6c\u6362\u7387\u7ea6\u4e3a25%\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-opt-out-free-trial\">\u9009\u62e9\u9000\u51fa\u514d\u8d39\u8bd5\u7528<\/h3>\n\n\n\n<p>\u9009\u62e9\u6027\u7684\u514d\u8d39\u8bd5\u7528\u8981\u6c42\u7528\u6237\u9884\u5148\u63d0\u4f9b\u4ed6\u4eec\u7684\u4ed8\u6b3e\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u8fd9\u610f\u5473\u7740\uff0c\u4e3a\u4e86\u6fc0\u6d3b\u8bd5\u7528\uff0c\u7528\u6237\u5fc5\u987b\u9996\u5148\u8f93\u5165\u4fe1\u7528\u5361\u3001PayPal\u8d26\u6237\u6216\u4efb\u4f55\u5176\u4ed6\u4ed8\u6b3e\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u4ed6\u6ca1\u6709\u652f\u4ed8\u4efb\u4f55\u8d39\u7528\uff0c\u4f46\u5b83\u4fdd\u8bc1\u4f01\u4e1a\u5728\u514d\u8d39\u8bd5\u7528\u540e\u53ef\u4ee5\u5411\u4ed6\u6536\u8d39\u3002<\/p>\n\n\n\n<p>\u5f53\u7528\u6237\u4f7f\u7528\u8be5\u652f\u4ed8\u65b9\u5f0f\u65f6\uff0c\u4ed6\u4e5f\u6388\u6743\u8be5\u516c\u53f8\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u540e\u8fdb\u884c\u5b9a\u671f\u4ed8\u6b3e\u3002<\/p>\n\n\n\n<p>\u7528\u6237\u5728\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u540e\u4f1a\u6536\u5230\u901a\u77e5\u3002<\/p>\n\n\n\n<p>\u5176\u4e2d\u63d0\u9192\u4ed6\uff0c\u9664\u975e\u4ed6\u53d6\u6d88\u8ba2\u9605\uff0c\u5426\u5219\u4ed6\u5c06\u81ea\u52a8\u6210\u4e3a\u4ed8\u8d39\u4f1a\u5458\u3002<\/p>\n\n\n\n<p>\u636e\u7edf\u8ba1\uff0c\u7ea6\u670960%\u7684\u9009\u62e9\u9000\u51fa\u7684\u514d\u8d39\u8bd5\u7528\u7528\u6237\u8f6c\u6362\u4e3a\u4ed8\u8d39\u4f1a\u5458\uff0c\u81f3\u5c11\u4e00\u4e2a\u6708\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-strategies-for-converting-a-free-trial-to-a-paid-plan\">\u5c06\u514d\u8d39\u8bd5\u7528\u8f6c\u6362\u4e3a\u4ed8\u8d39\u8ba1\u5212\u7684\u7b56\u7565<\/h2>\n\n\n\n<p>\u5f53\u8c08\u5230\u5c06\u514d\u8d39\u7528\u6237\u8f6c\u5316\u4e3a\u4ed8\u8d39\u7528\u6237\u65f6\uff0c\u9009\u62e9\u8fdb\u5165\u548c\u9009\u62e9\u9000\u51fa\u7684\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\u4e4b\u95f4\u6ca1\u6709\u660e\u663e\u533a\u522b\u3002<\/p>\n\n\n\n<p>\u5728\u514d\u8d39\u8bd5\u7528\u671f\u95f4\uff0c\u7528\u6237\u9700\u8981\u6559\u80b2\u548c\u5168\u9762\u7684\u652f\u6301\u6765\u6b63\u786e\u63a2\u7d22\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p>\u6700\u7cdf\u7cd5\u7684\u4e8b\u60c5\u662f\uff0c\u7528\u6237\u56e0\u4e3a\u4ea7\u54c1\u592a\u590d\u6742\u800c\u653e\u5f03\u4e86\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u652f\u6301\u901a\u5e38\u662f\u4ee5\u6559\u7a0b\u3001\u624b\u518c\u3001\u804a\u5929\u673a\u5668\u4eba\u7684\u5f62\u5f0f\uff0c\u5e76\u6709\u53ef\u80fd\u63d0\u4f9b\u5b9e\u65f6\u5e2e\u52a9\u3002<\/p>\n\n\n\n<p>\u4e00\u65e6\u514d\u8d39\u8bd5\u7528\u63a5\u8fd1\u5c3e\u58f0\uff0c\u8f6c\u6362\u7684\u7b56\u7565\u5c31\u5f00\u59cb\u53d1\u6325\u4f5c\u7528\u3002<\/p>\n\n\n\n<p>\u9996\u5148\u662f\u4e00\u5c01\u7535\u5b50\u90ae\u4ef6\uff0c\u544a\u8bc9\u4ed6\u4eec\u4e00\u65e6\u8bd5\u9a8c\u7ed3\u675f\uff0c\u4ed6\u4eec\u5c06\u5931\u53bb\u6240\u6709\u7684\u597d\u5904\u3002<\/p>\n\n\n\n<p>\u6982\u8ff0\u5347\u7ea7\u7684\u6210\u672c\u4e5f\u5f88\u91cd\u8981\uff0c\u4ee5\u4fbf\u7528\u6237\u80fd\u591f\u8003\u8651\u6e05\u695a\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u9009\u62e9\u9000\u51fa\u7684\u514d\u8d39\u8bd5\u7528\uff0c\u793c\u8c8c\u5730\u544a\u77e5\u7528\u6237\u7ecf\u5e38\u6027\u4ed8\u6b3e\uff08\u81ea\u52a8\u66f4\u65b0\uff09\u662f\u5f88\u516c\u5e73\u7684\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u5982\u679c\u4ed6\u4e0d\u53d6\u6d88\uff08\u9009\u62e9\u9000\u51fa\uff09\u8ba2\u9605\uff0c\u4ed6\u5c06\u5728\u6bcf\u4e2a\u8d26\u5355\u5468\u671f\u88ab\u6536\u8d39\u3002<\/p>\n\n\n\n<p>\u5728\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u524d\uff0c\u5982\u679c\u7528\u6237\u51b3\u5b9a\u7559\u4e0b\uff0c\u4ed6\u8fd8\u53ef\u4ee5\u6536\u5230\u5e26\u6709\u6298\u6263\u6216\u6346\u7ed1\u7684\u4f18\u60e0\u4fe1\u606f\u3002<\/p>\n\n\n\n<p>\u516c\u53f8\u4e5f\u53ef\u4ee5\u5c1d\u8bd5\u5b89\u6392\u4e0e\u5ba2\u6237\u7684\u7535\u8bdd\u6216\u4f1a\u8bae\uff0c\u4ee5\u83b7\u5f97\u4ed6\u7684\u7ecf\u9a8c\u53cd\u9988\u5e76\u63d0\u4f9b\u989d\u5916\u7684\u5e2e\u52a9\u3002<\/p>\n\n\n\n<p>\u5373\u4f7f\u91c7\u53d6\u4e86\u6240\u6709\u7684\u7b56\u7565\uff0c\u4e00\u4e9b\u7528\u6237\u4ecd\u7136\u4e0d\u4f1a\u8f6c\u6362\u3002<\/p>\n\n\n\n<p>\u4e5f\u8bb8\u65f6\u673a\u4e0d\u5bf9\uff0c\u6216\u8005\u4ea7\u54c1\u7f3a\u5c11\u4e00\u4e9b\u5fc5\u8981\u7684\u529f\u80fd\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u516c\u53f8\u5fc5\u987b\u4e0e\u8fd9\u4e9b\u7528\u6237\u4fdd\u6301\u8054\u7cfb\uff0c\u5b9a\u671f\u5411\u4ed6\u4eec\u53d1\u9001\u4ea7\u54c1\u5347\u7ea7\u548c\u65b0\u7684\u4fc3\u9500\u6d3b\u52a8\u4fe1\u606f\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u751a\u81f3\u53ef\u80fd\u5728\u4ee5\u540e\u7684\u65f6\u95f4\u91cc\u518d\u63d0\u4f9b\u4e00\u6b21\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-following-the-kpis\">\u9075\u5faa\u5173\u952e\u7ee9\u6548\u6307\u6807<\/h2>\n\n\n\n<p>\u50cf\u4efb\u4f55\u4e1a\u52a1\u4e00\u6837\uff0c\u5728SaaS\u548c\u4e00\u822c\u8ba2\u9605\u4e1a\u52a1\u4e2d\uff0c\u9075\u5faa\u57fa\u672c\u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\u6216KPI\u662f\u81f3\u5173\u91cd\u8981\u7684\u3002<\/p>\n\n\n\n<p>\u867d\u7136\u6709\u4e9b\u662f\u76f8\u5f53\u5bb9\u6613\u8ba1\u7b97\u7684\uff0c\u4f46\u4f01\u4e1a\u9700\u8981\u4e00\u4e2a <a href=\"https:\/\/tridenstechnology.com\/what-is-billing-and-revenue-management-brm\/\">\u8ba1\u8d39\u548c\u6536\u5165\u7ba1\u7406<\/a> \u5e73\u53f0\u6216 <a href=\"https:\/\/tridenstechnology.com\/best-subscription-management-software\/\">\u8ba2\u9605\u7ba1\u7406\u8f6f\u4ef6<\/a> \u4ee5\u8fdb\u884c\u9002\u5f53\u7684\u5b9e\u65f6\u5206\u6790\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u516c\u53f8\u60f3\u8bc4\u4f30\u5176\u514d\u8d39\u8bd5\u7528\u6218\u7565\u662f\u5426\u6709\u6548\uff0c\u8fd9\u91cc\u6709\u4e00\u4e9b\u6700\u91cd\u8981\u7684KPI\u6307\u6807\u9700\u8981\u9075\u5faa\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u53ef\u80fd\u7684\u8bdd\uff0c\u8fd9\u4e9b\u5173\u952e\u7ee9\u6548\u6307\u6807\u4e5f\u5e94\u4e0e\u7ade\u4e89\u5bf9\u624b\u6216\u884c\u4e1a\u6807\u51c6\u8fdb\u884c\u6bd4\u8f83\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-free-trial-to-paid-conversion-rate\">\u514d\u8d39\u8bd5\u7528\u5230\u4ed8\u8d39\u7684\u8f6c\u6362\u7387<\/h3>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u5230\u4ed8\u8d39\u7684\u8f6c\u6362\u7387\u662f\u6307\u514d\u8d39\u8bd5\u7528\u7ed3\u675f\u540e\u6210\u4e3a\u4ed8\u8d39\u5ba2\u6237\u7684\u8bd5\u7528\u7528\u6237\u7684\u767e\u5206\u6bd4\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u4e00\u4e2a\u76f4\u63a5\u7684\u6307\u6807\uff0c\u4f46\u5b83\u5e76\u4e0d\u603b\u662f\u663e\u793a\u51fa\u51c6\u786e\u7684\u60c5\u51b5\u3002<\/p>\n\n\n\n<p>\u6839\u636e\u4e00\u4e9b\u7814\u7a76\uff0c40\u81f360%\u7684\u4eba\u81f3\u5c11\u6709\u4e00\u6b21\u5fd8\u8bb0\u53d6\u6d88\u4ed6\u4eec\u7684\u9009\u62e9\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec \"\u6c47\u5408 \"\u4e86\uff0c\u5e76\u4e3a\u4ea7\u54c1\u5f00\u4e86\u5355\u3002<\/p>\n\n\n\n<p>\u7136\u800c\uff0c\u4ed6\u4eec\u5728\u7b2c\u4e00\u4e2a\u53ef\u80fd\u7684\u65e5\u671f\u53d6\u6d88\u4e86\u5b83\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd \"\u9057\u5fd8 \"\u53ef\u80fd\u662f\u7531\u7c97\u5fc3\u7684\u5ba2\u6237\u9020\u6210\u7684\uff0c\u4f46\u4e5f\u53ef\u80fd\u662f\u4e00\u4e2a\u9519\u8bef\u6216\u516c\u53f8\u7684\u610f\u56fe\u3002<\/p>\n\n\n\n<p>\u4e5f\u8bb8\u7528\u6237\u6ca1\u6709\u6536\u5230\u8db3\u591f\u7684\u4fe1\u606f\u548c\u8b66\u544a\uff0c\u544a\u8bc9\u4ed6\u4eec\u5982\u679c\u4e0d\u9009\u62e9\u9000\u51fa\u4f1a\u53d1\u751f\u4ec0\u4e48\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u516c\u53f8\u6709\u5f88\u591a\u8fd9\u6837\u7684\u5ba2\u6237\uff0c\u4ed6\u4eec\u7684\u514d\u8d39\u8bd5\u7528\u5230\u4ed8\u8d39\u7684\u8f6c\u6362\u7387\u5c31\u4f1a\u5f88\u9ad8\uff0c\u4f46\u6ca1\u6709\u9053\u7406\u3002<\/p>\n\n\n\n<p>\u663e\u7136\uff0c\u5982\u679c\u7528\u6237\u89c9\u5f97\u4ed6\u662f\u88ab\u9a97\u6765\u4ed8\u6b3e\u7684\uff0c\u4ed6\u5c31\u4f1a\u4e0d\u9ad8\u5174\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u5f53\u4ed6\u4eec\u53d6\u6d88\u65f6\uff0c\u516c\u53f8\u7684\u5ba2\u6237\u4fdd\u7559\u7387\u5c06\u5927\u5927\u964d\u4f4e\uff0c\u800c\u6d41\u5931\u7387\u5219\u66f4\u9ad8\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-customer-retention-and-churn-rate\">\u5ba2\u6237\u4fdd\u7559\u7387\u548c\u6d41\u5931\u7387<\/h3>\n\n\n\n<p>\u5ba2\u6237\u4fdd\u7559\u7387\u548c\u6d41\u5931\u7387\u662f\u4efb\u4f55\u8ba2\u9605\u4e1a\u52a1\u7684\u4e24\u4e2a\u57fa\u672c\u5173\u952e\u7ee9\u6548\u6307\u6807\u3002<\/p>\n\n\n\n<p>\u01de\u01de\u01de <a href=\"https:\/\/tridenstechnology.com\/what-is-customer-churn-rate\/\">\u6405\u6270\u7387<\/a> \u663e\u793a\u6709\u591a\u5c11\u7528\u6237\u53d6\u6d88\u6216\u964d\u7ea7\u4e86\u4ed6\u4eec\u7684\u8ba2\u9605\u3002<\/p>\n\n\n\n<p>\u9ad8\u6d41\u5931\u7387\u662f\u4e00\u4e2a\u4ee4\u4eba\u9707\u60ca\u7684\u4fe1\u53f7\uff0c\u901a\u5e38\u8868\u660e\u4ea7\u54c1\u6ca1\u6709\u5b9e\u73b0\u5b83\u7684\u627f\u8bfa\uff0c\u6216\u8005\u4ece\u514d\u8d39\u8bd5\u7528\u5230\u4ed8\u8d39\u7248\u672c\u7684\u8f6c\u6362\u6ca1\u6709\u505a\u5bf9\uff0c\u5c31\u50cf\u4e0a\u9762\u63d0\u5230\u7684\u6848\u4f8b\u3002<\/p>\n\n\n\n<p>\u01de\u01de\u01de <a href=\"https:\/\/tridenstechnology.com\/what-is-customer-retention\/\">\u5ba2\u6237\u4fdd\u7559\u7387<\/a> \u662f\u4e0e\u6d41\u5931\u7387\u76f8\u53cd\u7684\u3002<\/p>\n\n\n\n<p>\u5b83\u663e\u793a\u4e86\u8be5\u516c\u53f8\u5728\u4fdd\u6301\u5ba2\u6237\u4ece\u5f00\u59cb\u5230\u7ed3\u675f\u4e0e\u8be5\u516c\u53f8\u7684\u65c5\u7a0b\u65b9\u9762\u6709\u591a\u597d\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-customer-lifetime-value-clv\">\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c(CLV)<\/h3>\n\n\n\n<p>\u01de\u01de\u01de <a href=\"https:\/\/tridenstechnology.com\/what-is-customer-lifetime-value-clv\/\">\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c<\/a> \u663e\u793a\u4e86\u4e00\u4e2a\u5ba2\u6237\u5728\u4f5c\u4e3a\u5ba2\u6237\u7684\u6574\u4e2a\u671f\u95f4\u7684\u5e73\u5747\u82b1\u8d39\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u4e00\u4e2a\u516c\u53f8\u4ece\u7b2c\u4e00\u5929\u5230\u6700\u540e\u4e00\u5929\u5728\u4ed6\u8eab\u4e0a\u8d5a\u53d6\u7684\u603b\u989d\u3002<\/p>\n\n\n\n<p>\u5ba2\u6237\u7ec8\u8eab\u4ef7\u503c\u662f\u516c\u53f8\u51b3\u5b9a\u4ed6\u4eec\u53ef\u4ee5\u4e3a\u83b7\u5f97\u4e00\u4e2a\u65b0\u5ba2\u6237\u82b1\u8d39\u591a\u5c11\u94b1\u7684\u4f9d\u636e\u3002<\/p>\n\n\n\n<p>\u5728\u5206\u6790\u4e86\u8fc7\u53bb\u7684CLV\u548c\u5bf9\u672a\u6765\u7684\u9884\u6d4b\u540e\uff0c\u4ed6\u4eec\u53ef\u4ee5\u786e\u5b9a\u5176\u6700\u5927\u7684\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-customer-acquisition-cost-cac\">\u5ba2\u6237\u83b7\u53d6\u6210\u672c(CAC)<\/h3>\n\n\n\n<p>\u5f53\u4e00\u4e2a\u4f01\u4e1a\u8ba1\u7b97\u5b83\u4e3a\u83b7\u5f97\u65b0\u5ba2\u6237\u6240\u9700\u7684\u6240\u6709\u6210\u672c\u65f6\uff0c\u5c31\u4f1a\u5f97\u5230\u4e00\u4e2a\u53eb\u505a\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u6216\u7b80\u79f0CAC\u7684\u5546\u4e1a\u6307\u6807\u3002<\/p>\n\n\n\n<p>\u4e3a\u6b64\uff0c\u4ed6\u4eec\u9700\u8981\u770b\u4e00\u4e0b\u9500\u552e\u548c\u8425\u9500\u7684\u603b\u6210\u672c\u4ee5\u53ca\u8d22\u4ea7\u3001\u4eba\u529b\u8d44\u6e90\u548c\u8bbe\u5907\u7684\u6210\u672c\u3002<\/p>\n\n\n\n<p>\u5bf9\u6bd4CAC\u548cCLV\u53ef\u4ee5\u770b\u51fa\u4ed6\u4eec\u7684\u52aa\u529b\u662f\u5426\u6210\u529f\u548c\u5408\u7406\u3002<\/p>\n\n\n\n<p>\u5ba2\u6237\u83b7\u53d6\u6210\u672c\u662f\u672a\u6765\u89c4\u5212\u7684\u57fa\u7840\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4e00\u4e2a\u516c\u53f8\u9500\u552e\u7684\u662f\u9ad8\u4ef7\u503c\u7684\u4ea7\u54c1\uff0c\u5177\u6709\u8f83\u9ad8\u7684\u5ba2\u6237\u751f\u547d\u5468\u671f\u4ef7\u503c\uff0c\u90a3\u4e48\u5b83\u5c31\u53ef\u4ee5\u627f\u53d7\u9ad8\u989d\u7684\u6536\u8d2d\u6210\u672c\u3002<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u4ed6\u4eec\u53ef\u4ee5\u82b1\u5f88\u591a\u94b1\u505a\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>\u5728B2B\u9500\u552e\u4e2d\uff0c\u4ed6\u4eec\u751a\u81f3\u53ef\u4ee5\u4eb2\u81ea\u63a5\u89e6\u6240\u6709\u6f5c\u5728\u5ba2\u6237\u3002<\/p>\n\n\n\n<p>\u53e6\u4e00\u65b9\u9762\uff0c\u5982\u679c\u4ed6\u4eec\u60f3\u4fdd\u6301\u8f83\u4f4e\u7684CAC\uff0c\u4ed6\u4eec\u5c06\u4f7f\u7528\u66f4\u4fbf\u5b9c\u548c\u66f4\u9762\u5411\u5927\u4f17\u7684\u65b9\u6cd5\uff0c\u5982\u514d\u8d39\u8bd5\u7528\u6216\u514d\u8d39\u670d\u52a1\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-monthly-and-annual-recurring-revenue\">\u6bcf\u6708\u548c\u6bcf\u5e74\u7684\u7ecf\u5e38\u6027\u6536\u5165<\/h3>\n\n\n\n<p>\u6700\u7ec8\uff0c\u4e00\u4e2a\u4f01\u4e1a\u5fc5\u987b\u6709\u8d22\u653f\u8d44\u6e90\u6765\u652f\u4ed8\u5176\u6240\u6709\u7684\u5ba2\u6237\u83b7\u53d6\u548c\u8fd0\u8425\u6210\u672c\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u5728 <a href=\"https:\/\/tridenstechnology.com\/what-is-monthly-recurring-revenue-mrr\/\">\u6bcf\u6708\u7ecf\u5e38\u6027\u6536\u5165<\/a> (MRR)\u548c <a href=\"https:\/\/tridenstechnology.com\/what-is-arr-annual-recurring-revenue\/\">\u5e74\u5ea6\u7ecf\u5e38\u6027\u6536\u5165<\/a> (ARR)\u8fdb\u5165\u89c6\u91ce\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e24\u4e2a\u6307\u6807\u90fd\u9884\u6d4b\u4e86\u4f01\u4e1a\u7684\u6708\u5ea6\u548c\u5e74\u5ea6\u7ecf\u5e38\u6027\u8d39\u7528\u4ee5\u53ca\u5176\u5546\u4e1a\u6a21\u5f0f\u7684\u6210\u529f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-free-trial-abuse\">\u514d\u8d39\u8bd5\u7528\u8650\u5f85\u884c\u4e3a<\/h2>\n\n\n\n<p>\u5982\u524d\u6240\u8ff0\uff0c\u5bf9\u8bb8\u591a\u4f01\u4e1a\u6765\u8bf4\uff0c\u514d\u8d39\u8bd5\u7528\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u9009\u62e9\uff0c\u4f46\u5b83\u4e5f\u6709\u4e00\u4e9b\u6311\u6218\u3002<\/p>\n\n\n\n<p>\u5176\u4e2d\u4e4b\u4e00\u662f\u9632\u6b62\u7528\u6237\u6ee5\u7528\u514d\u8d39\u8bd5\u7528\u529f\u80fd\u3002<\/p>\n\n\n\n<p>\u4e00\u65e6\u4ed6\u4eec\u4f53\u9a8c\u4e86\u514d\u8d39\u670d\u52a1\uff0c\u8bb8\u591a\u7528\u6237\u53ef\u80fd\u4f1a\u89c9\u5f97\u5f88\u60f3\u518d\u6b21\u4f7f\u7528\u5b83\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u60f3\u51fa\u4e86\u4e0d\u540c\u7684\u7b56\u7565\uff0c\u800c\u6700\u6d41\u884c\u7684\u7b56\u7565\u662f\u521b\u5efa\u591a\u4e2a\u8d26\u6237\uff0c\u7136\u540e\u5728\u514d\u8d39\u8bd5\u7528\u540e\u5220\u9664\u5b83\u4eec\u3002<\/p>\n\n\n\n<p>\u4f01\u4e1a\u5b9e\u65bd\u5404\u79cd\u7b56\u7565\u6765\u9632\u6b62\u8fd9\u79cd\u60c5\u51b5\u3002<\/p>\n\n\n\n<p>\u6700\u7b80\u5355\u7684\u662f\u6bcf\u4e2a\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u6216\u7535\u8bdd\u53f7\u7801\u53ea\u5141\u8bb8\u4e00\u4e2a\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u4e00\u4e9b\u4f01\u4e1a\u4e3a\u6bcf\u4e2a\u7535\u5b50\u90ae\u4ef6\u63d0\u4f9b\u4f18\u60e0\u5238\uff1b\u6bcf\u4e2a\u7528\u6237\u90fd\u4f1a\u5f97\u5230\u4e00\u4e2a\u4f18\u60e0\u5238\u4ee3\u7801\uff0c\u6bcf\u4e2a\u7535\u5b50\u90ae\u4ef6\u5730\u5740\u53ea\u80fd\u5e94\u7528\u4e00\u6b21\u3002<\/p>\n\n\n\n<p>\u66f4\u9ad8\u7ea7\u7684\u9009\u9879\u5305\u62ec\u5bf9\u652f\u4ed8\u65b9\u5f0f\u7684\u9650\u5236\uff0c\u751a\u81f3\u963b\u65ad\u7528\u6237\u7684IP\u5730\u5740\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-benefits-of-a-free-trial-model\">\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\u7684\u597d\u5904<\/h2>\n\n\n\n<p>\u5982\u679c\u4f7f\u7528\u5f97\u597d\uff0c\u514d\u8d39\u8bd5\u7528\u53ef\u4ee5\u4f7f\u4f01\u4e1a\u53d7\u76ca\u3002<\/p>\n\n\n\n<p><strong>\u4e3a\u5ba2\u6237\u63d0\u4f9b\u79ef\u6781\u7684\u7b2c\u4e00\u624b\u7ecf\u9a8c<\/strong><br>\u901a\u8fc7\u514d\u8d39\u8bd5\u7528\uff0c\u7528\u6237\u53ef\u4ee5\u4f53\u9a8c\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u800c\u4e0d\u50cf\u4ed8\u8d39\u7248\u672c\u90a3\u6837\u53d7\u5230\u9650\u5236\u3002<\/p>\n\n\n\n<p>\u4ed6\u4eec\u53ef\u4ee5\u81ea\u5df1\u770b\u662f\u5426\u9002\u5408\u4ed6\u4eec\uff0c\u662f\u5426\u5bb9\u6613\u4f7f\u7528\u548c\u4e60\u60ef\u3002<\/p>\n\n\n\n<p>\u6700\u8fd1\u7684\u7814\u7a76\u8868\u660e\uff0c\u7ea6\u670942%\u7684\u4eba\u8ba4\u4e3a\u514d\u8d39\u8bd5\u7528\u662f\u6709\u76ca\u7684\uff0c\u8ba9\u4ed6\u4eec\u5728\u8d2d\u4e70\u524d\u5c1d\u8bd5\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u4ece\u5ba2\u6237\u7684\u89d2\u5ea6\u6765\u770b\uff0c\u8fd9\u6bd4\u6f14\u793a\u6216\u514d\u8d39\u8981\u597d\u5f97\u591a\u3002<\/p>\n\n\n\n<p>\u7279\u522b\u662f\u4e00\u4e2a\u975e\u5e38\u6709\u9650\u7684\u514d\u8d39\u9879\u76ee\uff0c\u5982\u679c\u5728\u5927\u591a\u6570\u64cd\u4f5c\u4e2d\uff0c\u4f60\u6536\u5230\u7684\u4fe1\u606f\u662f \"\u53ea\u5728\u4ed8\u8d39\u7248\u672c\u4e2d\u53ef\u7528\"\uff0c\u90a3\u4e48\u4f7f\u7528\u8d77\u6765\u5c31\u4f1a\u4ee4\u4eba\u6cae\u4e27\u3002<\/p>\n\n\n\n<p>\u56e0\u4e3a\u7528\u6237\u53ef\u4ee5\u5bf9\u5176\u8fdb\u884c\u5f7b\u5e95\u7684\u6d4b\u8bd5\uff0c\u516c\u53f8\u5c06\u83b7\u5f97\u5173\u4e8e\u5176\u4ea7\u54c1\u7684\u66f4\u597d\u7684\u53cd\u9988\u3002<\/p>\n\n\n\n<p><strong>\u6613\u4e8e\u5b9e\u65bd<\/strong><br>\u4ece\u5546\u4e1a\u65b9\u9762\u6765\u770b\uff0c\u5b83\u4e5f\u5f88\u5bb9\u6613\u5b9e\u65bd\u3002<\/p>\n\n\n\n<p>\u4ea7\u54c1\u5df2\u7ecf\u5f00\u53d1\u5b8c\u6bd5\uff0c\u4e0d\u9700\u8981\u8c03\u6574\u3002<\/p>\n\n\n\n<p>\u6240\u6709\u7684\u4e1a\u52a1\u9700\u6c42\u662f\u9002\u5f53\u7684 <a href=\"https:\/\/tridenstechnology.com\/monetization\/\">\u8ba1\u8d39\u8f6f\u4ef6<\/a>.<\/p>\n\n\n\n<p>\u5b83\u5fc5\u987b\u80fd\u591f\u5904\u7406\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\u548c\u8bd5\u7528\u7ed3\u675f\u540e\u7684\u81ea\u52a8\u91cd\u590d\u8ba1\u8d39\u3002<\/p>\n\n\n\n<p><strong>\u6613\u4e8e\u63a8\u5e7f<\/strong><br>\u62d7\u53e3\u7684 \"\u514d\u8d39 \"\u4f1a\u6bd4\u4efb\u4f55\u5176\u4ed6\u4fe1\u606f\u5438\u5f15\u66f4\u591a\u7684\u6ce8\u610f\u529b\u3002<\/p>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u73b0\u5728\u662f\u4f17\u6240\u5468\u77e5\u7684\uff0c\u7528\u6237\u559c\u6b22\u9009\u62e9\u6d4b\u8bd5\u4ea7\u54c1\uff0c\u800c\u4e0d\u5fc5\u62c5\u5fc3\u957f\u671f\u627f\u8bfa\u3002<\/p>\n\n\n\n<p><strong>\u964d\u4f4e\u6536\u8d2d\u6210\u672c<\/strong><br>\u5982\u679c\u4ea7\u54c1\u662f\u597d\u7684\uff0c\u514d\u8d39\u8bd5\u7528\u7684\u83b7\u53d6\u6210\u672c\u5c31\u5f88\u4f4e\u3002<\/p>\n\n\n\n<p>\u514d\u8d39 \"\u8fd9\u4e2a\u8bcd\u5438\u5f15\u4e86\u7528\u6237\uff0c\u800c\u4ea7\u54c1\u5219\u8bf4\u670d\u4ed6\u4eec\u7559\u4e0b\u6765\u3002<\/p>\n\n\n\n<p>\u4e0e\u76f4\u63a5\u9500\u552e\u548c\u5176\u4ed6\u6280\u672f\u4e0d\u540c\uff0c\u514d\u8d39\u8bd5\u7528\u9700\u8981\u8f83\u5c11\u7684\u8425\u9500\u548c\u9500\u552e\u56e2\u961f\u53c2\u4e0e\uff0c\u5e76\u51cf\u5c11\u4eba\u529b\u8d44\u6e90\u6210\u672c\u3002<\/p>\n\n\n\n<p>\u5b83\u8fd8\u9700\u8981\u8f83\u5c11\u7684\u5e7f\u544a\u548c\u4fc3\u9500\u6295\u8d44\u3002\u6240\u6709\u8fd9\u4e9b\u90fd\u964d\u4f4e\u4e86\u83b7\u53d6\u6210\u672c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-who-uses-free-trials\">\u8c01\u5728\u4f7f\u7528\u514d\u8d39\u8bd5\u7528\uff1f<\/h2>\n\n\n\n<p>\u7531\u4e8e\u6709\u5982\u6b64\u591a\u7684\u7ade\u4e89\u6027\u670d\u52a1\uff0c\u8bb8\u591a\u4f01\u4e1a\u6b63\u5728\u5229\u7528\u514d\u8d39\u8bd5\u7528\u6765\u8ba9\u6f5c\u5728\u7528\u6237\u4e86\u89e3\u4ed6\u4eec\u63d0\u4f9b\u7684\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u8fd9\u5728SaaS\u884c\u4e1a\u975e\u5e38\u666e\u904d\uff0c\u8981\u627e\u5230\u4e0d\u63d0\u4f9b\u8fd9\u79cd\u670d\u52a1\u7684\u4eba\u6bd4\u627e\u5230\u63d0\u4f9b\u8fd9\u79cd\u670d\u52a1\u7684\u4eba\u66f4\u96be\u3002<\/p>\n\n\n\n<p>\u5b83\u4e5f\u88ab\u4e9a\u9a6c\u900a\u3001Apple\u3001Hulu\u3001Spotify\u3001\u6d3e\u62c9\u8499\u6216YouTube\u7b49\u5de8\u5934\u5e7f\u6cdb\u7528\u4e8e\u5a92\u4f53\u548c\u5a31\u4e50\u4e1a\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-amazon-prime\">Amazon Prime<\/h3>\n\n\n\n<p><a href=\"https:\/\/www.primevideo.com\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon Prime<\/a> \u662f\u4e9a\u9a6c\u900a\u7684\u4ed8\u8d39\u8ba2\u9605\u670d\u52a1\uff0c\u63d0\u4f9b\u8bb8\u591a\u4e0d\u540c\u7684\u597d\u5904\u3002<\/p>\n\n\n\n<p>\u6700\u8457\u540d\u7684\u4e9a\u9a6c\u900aPrime\u670d\u52a1\u4e4b\u4e00\u662f\u4e9a\u9a6c\u900aPrime\u89c6\u9891\u6d41\u5a92\u4f53\u670d\u52a1\uff0c\u6bcf\u5929\u6709\u6570\u767e\u4e07\u4eba\u4f7f\u7528\u3002<\/p>\n\n\n\n<p>\u4e9a\u9a6c\u900aPrime\u7684\u514d\u8d39\u8bd5\u7528\u7528\u6237\u5728\u8fd930\u5929\u7684\u514d\u8d39\u671f\u5185\u53ef\u4ee5\u4f7f\u7528\u4e0e\u4ed8\u8d39\u4f1a\u5458\u76f8\u540c\u7684\u6240\u6709\u529f\u80fd\u3002<\/p>\n\n\n\n<p>\u7528\u6237\u8fd8\u53ef\u4ee5\u968f\u65f6\u53d6\u6d88\u514d\u8d39\u8bd5\u7528\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4ed6\u4eec\u5fd8\u8bb0\u5728\u514d\u8d39\u8bd5\u7528\u671f\u7ed3\u675f\u524d\u53d6\u6d88\u8ba2\u9605\uff0c\u4ed6\u4eec\u5c06\u81ea\u52a8\u5347\u7ea7\u5230\u4ed8\u8d39\u8ba1\u5212\u3002<\/p>\n\n\n\n<p>\u8d39\u7528\u662f\u6bcf\u6708$11.59\uff0c\u4f5c\u4e3a1\u5e74Prime\u4f1a\u5458\u7684\u4e00\u90e8\u5206\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u662fPrime\u4f1a\u5458\uff0c\u8fd9\u9879\u529f\u80fd\u662f\u514d\u8d39\u7684\uff1b\u5426\u5219\uff0c\u9700\u8981\u652f\u4ed8\u6bcf\u6708$14.99\u7f8e\u5143\u6216\u6bcf\u5e74$139\u7f8e\u5143\u3002<\/p>\n\n\n\n<p>\u5b66\u751f\u53ef\u4ee5\u4f7f\u7528\u4e9a\u9a6c\u900aPrime\u5b66\u751f\u4f1a\u5458\uff0c\u6bcf\u6708\u53ea\u9700\u652f\u4ed8$7.49\u7f8e\u5143\u6216$69\u7f8e\u5143\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-linkedin-freemium-and-free-trial-combination\">LinkedIn\u514d\u8d39\u670d\u52a1\u548c\u514d\u8d39\u8bd5\u7528\u7684\u7ec4\u5408<\/h3>\n\n\n\n<p>\u514d\u8d39\u8bd5\u7528\u4e5f\u591a\u6b21\u4e0e\u514d\u8d39\u6a21\u5f0f\u7ed3\u5408\u4f7f\u7528\u3002<\/p>\n\n\n\n<p>\u5bf9\u666e\u901a\u5927\u4f17\u6765\u8bf4\uff0c\u6700\u8457\u540d\u7684\u4f8b\u5b50\u53ef\u80fd\u662f\u4e13\u4e1a\u4eba\u58eb\u7684\u793e\u4ea4\u7f51\u7edc\u5e73\u53f0\u3001 <a href=\"https:\/\/www.linkedin.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u01de\u01de\u01de<\/a>.<\/p>\n\n\n\n<p>\u4efb\u4f55\u4eba\u90fd\u53ef\u4ee5\u514d\u8d39\u5efa\u7acb\u4e2a\u4eba\u6863\u6848\u548c\u516c\u53f8\u9875\u9762\u3002<\/p>\n\n\n\n<p>\u4f46\u662fLinkedin\u8fd8\u6709\u5f88\u591a\u5176\u4ed6\u7684\u5de5\u5177\uff0c\u7528\u6237\u53ef\u4ee5\u7528\u6765\u5efa\u7acb\u4ed6\u4eec\u7684\u4e2a\u4eba\u548c\u516c\u53f8\u54c1\u724c\u3002<\/p>\n\n\n\n<p>\u5b83\u8fd8\u53ef\u4ee5\u4f5c\u4e3a\u4e00\u79cd\u4ed8\u8d39\u670d\u52a1\uff0c\u5b9e\u73b0\u5e7f\u544a\u3001\u7ebf\u7d22\u751f\u6210\u6d3b\u52a8\u3001\u5b66\u4e60\u8bfe\u7a0b\u3001\u62db\u8058\u5de5\u5177\u7b49\u3002<\/p>\n\n\n\n<p>\u5b83\u4e3a\u60f3\u8981\u6d4b\u8bd5\u8fd9\u4e9b\u9009\u9879\u7684\u7528\u6237\u548c\u516c\u53f8\u63d0\u4f9b\u4e86\u514d\u8d39\u7684\u9009\u62e9\u9000\u51fa\u8bd5\u9a8c\u3002<\/p>\n\n\n\n<p><em>\u5982\u679c\u505a\u5f97\u597d\uff0c\u514d\u8d39\u8bd5\u7528\u662f\u4e00\u4e2a\u5f3a\u5927\u7684\u5ba2\u6237\u83b7\u53d6\u6a21\u5f0f\u3002\u7136\u800c\uff0c\u5982\u679c\u4ea7\u54c1\u4e0d\u662f\u90a3\u4e48\u597d\u6216\u8fc7\u5ea6\u627f\u8bfa\uff0c\u514d\u8d39\u8bd5\u7528\u53ef\u80fd\u662f\u6700\u7cdf\u7cd5\u7684\u6a21\u5f0f\u3002<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>\u514d\u8d39\u8bd5\u7528\u662fSaaS\u548c\u8ba2\u9605\u6a21\u5f0f\u4e2d\u5e38\u89c1\u7684\u4e00\u79cd\u5ba2\u6237\u83b7\u53d6\u6a21\u5f0f\u3002<\/p>","protected":false},"author":10,"featured_media":13373,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3135,3137],"tags":[],"class_list":["post-11362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary","category-monetization-glossary","category-3135","category-3137","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is a Free Trial, and When To Use It? - Tridens<\/title>\n<meta name=\"description\" content=\"A free trial is a customer acquisition model common in SaaS and subscription models. It allows testing of a product before purchase.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tridenstechnology.com\/zh\/\u4ec0\u4e48\u662f\u514d\u8d39\u8bd5\u7528\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Free Trial, and When To Use It?\" \/>\n<meta property=\"og:description\" content=\"A free trial is a customer acquisition model common in SaaS and subscription models. 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