{"id":66565,"date":"2025-08-20T11:37:37","date_gmt":"2025-08-20T09:37:37","guid":{"rendered":"https:\/\/tridenstechnology.com\/?p=66565"},"modified":"2025-08-20T13:09:25","modified_gmt":"2025-08-20T11:09:25","slug":"como-publicar-na-app-store","status":"publish","type":"post","link":"https:\/\/tridenstechnology.com\/pt\/how-to-publish-to-app-store\/","title":{"rendered":"Como enviar a sua aplica\u00e7\u00e3o para a App Store do Apple (Guia passo a passo)"},"content":{"rendered":"\n<p><strong><em>This step-by-step guide shows you everything there is to know about publishing your app to the Apple App Store with bonus tips &amp; tricks.<\/em><\/strong><\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-what-you-need-before-you-start\" data-level=\"2\">What You Need Before You Start<\/a><\/li><li><a href=\"#h-step-1-sign-in-to-the-apple-developer-account\" data-level=\"2\">Step 1: Sign-in to the Apple Developer Account<\/a><\/li><li><a href=\"#h-step-2-create-your-app-in-app-store-connect\" data-level=\"2\">Step 2: Create Your App in App Store Connect<\/a><\/li><li><a href=\"#h-step-3-test-using-testflight\" data-level=\"2\">Step 3: Test Using TestFlight<\/a><\/li><li><a href=\"#h-step-4-fill-app-information-amp-store-listing\" data-level=\"2\">Step 4: Fill App Information &amp; Store Listing<\/a><\/li><li><a href=\"#h-step-5-app-privacy-amp-policy-declarations\" data-level=\"2\">Step 5: App Privacy &amp; Policy Declarations<\/a><\/li><li><a href=\"#h-step-6-submit-for-review\" data-level=\"2\">Step 6: Submit for Review<\/a><\/li><li><a href=\"#h-so-what-happens-next\" data-level=\"2\">So, What Happens Next?<\/a><\/li><li><a href=\"#h-some-tips-for-a-smooth-approval\" data-level=\"2\">Some Tips for a Smooth Approval<\/a><\/li><\/ul><\/div>\n\n\n\n<p>The <strong>Apple App Store<\/strong> is the main way iPhone and iPad users can download apps.&nbsp;<\/p>\n\n\n\n<p>&nbsp;Publishing your app on the Apple App Store makes it available to millions of iOS users worldwide.&nbsp;<\/p>\n\n\n\n<p>&nbsp;Whether you are doing it for the first time or submitting your next app, the process can feel a bit technical, but if you follow these steps, you\u2019ll be ready to launch in no time.&nbsp;<\/p>\n\n\n\n<p><strong>Related read:<\/strong> <a href=\"https:\/\/tridenstechnology.com\/how-to-publish-to-google-play-store\/\">How To Submit Your App to the Google Play Store (Step-by-Step Guide)<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-you-need-before-you-start\">What You Need Before You Start<\/h2>\n\n\n\n<p>Before you start the app submission process to the Apple App Store make sure you have:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Valid Apple Developer Program membership<\/strong> ($99\/year)&nbsp;<\/li>\n\n\n\n<li><strong>Your app<\/strong> ready for submission (provided by Tridens)&nbsp;<\/li>\n\n\n\n<li><strong>App screenshots<\/strong> for iPhone and iPad sizes&nbsp;<\/li>\n\n\n\n<li><strong>App icon<\/strong> (1024 x 1024 pixels, no rounded corners)&nbsp;<\/li>\n\n\n\n<li><strong>Feature graphic<\/strong> (optional)&nbsp;<\/li>\n\n\n\n<li><strong>App description<\/strong> and <strong>keywords<\/strong>&nbsp;<\/li>\n\n\n\n<li><strong>Privacy policy URL<\/strong> (if required)&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-1-sign-in-to-the-apple-developer-account\">Step 1: Sign-in to the Apple Developer Account<\/h2>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Go to <a href=\"https:\/\/developer.apple.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Apple Developer<\/a>.&nbsp;<\/li>\n\n\n\n<li>Sign in with your Apple ID (or create one).&nbsp;<\/li>\n\n\n\n<li>Accept the <strong>Apple Developer Agreement (if updated)<\/strong>.&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"624\" height=\"251\" src=\"https:\/\/tridenstechnology.com\/wp-content\/uploads\/signing-in-to-apple-developer-portal.webp\" alt=\"signing in to apple developer portal\" class=\"wp-image-66571\" srcset=\"https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/signing-in-to-apple-developer-portal.webp 624w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/signing-in-to-apple-developer-portal-300x121.webp 300w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/signing-in-to-apple-developer-portal-18x7.webp 18w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-2-create-your-app-in-app-store-connect\">Step 2: Create Your App in App Store Connect<\/h2>\n\n\n\n<p><em>This is required only for the first time \u2014 you can skip this step if you already have your app configured.<\/em><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to <a href=\"https:\/\/appstoreconnect.apple.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">App Store Connect<\/a>.&nbsp;<\/li>\n\n\n\n<li>Sign in with your Apple Developer account.&nbsp;<\/li>\n\n\n\n<li>Click <strong>My Apps<\/strong> \u2192 <strong>New App<\/strong>.\u00a0<\/li>\n\n\n\n<li>Fill in:&nbsp;\n<ul class=\"wp-block-list\">\n<li><strong>App name<\/strong>&nbsp;<\/li>\n\n\n\n<li><strong>Primary language<\/strong><\/li>\n\n\n\n<li><strong>Bundle ID<\/strong>&nbsp;<\/li>\n\n\n\n<li><strong>SKU<\/strong> (a unique ID you choose)&nbsp;<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Choose your app\u2019s platform (iOS, iPadOS, or both).&nbsp;<\/li>\n\n\n\n<li>Click <strong>Create<\/strong>.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"810\" height=\"936\" src=\"https:\/\/tridenstechnology.com\/wp-content\/uploads\/creating-new-app-in-apple-app-store.webp\" alt=\"creating new app in apple app store\" class=\"wp-image-66569\" style=\"width:512px\" srcset=\"https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/creating-new-app-in-apple-app-store.webp 810w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/creating-new-app-in-apple-app-store-260x300.webp 260w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/creating-new-app-in-apple-app-store-768x887.webp 768w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/creating-new-app-in-apple-app-store-10x12.webp 10w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-3-test-using-testflight\">Step 3: Test Using TestFlight<\/h2>\n\n\n\n<p>TestFlight lets you share beta versions of your app with testers before releasing to the public.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Enable TestFlight <\/strong>in App Store Connect\n<ul class=\"wp-block-list\">\n<li>Open your app in App Store Connect \u2192 select <strong>TestFlight<\/strong> tab.<\/li>\n\n\n\n<li>Add a short beta description and test instructions.<\/li>\n\n\n\n<li>Upload a beta build from Xcode (up to 100 builds).<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Invite Testers<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Internal testers:<\/strong> Up to 100 members of your development team.<\/li>\n\n\n\n<li><strong>External testers:<\/strong> Up to 10,000 users. Requires your first build to pass a quick App Review.<\/li>\n\n\n\n<li>Invite by <strong>email<\/strong> or via <strong>public link<\/strong> (you can set criteria like device type or OS).<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Organize with Groups<\/strong>\n<ul class=\"wp-block-list\">\n<li>Create tester groups and assign specific builds for focused testing.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Collect Feedback<\/strong>\n<ul class=\"wp-block-list\">\n<li>Testers can send feedback directly from the TestFlight app, including annotated screenshots.<\/li>\n\n\n\n<li>Review crash reports and tester comments in App Store Connect.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<div class=\"wp-block-group notes has-background\" style=\"background-color:#e9f8ff\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p style=\"margin:0; text-align: left\"><b>Tip: <\/b>Remove public links when tester limits are reached, and review feedback before submitting your final build for App Store review.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-4-fill-app-information-amp-store-listing\">Step 4: Fill App Information &amp; Store Listing<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>In App Store Connect, go to your app&#8217;s <strong>App Information<\/strong> section.<\/li>\n\n\n\n<li>Create new app version (click the + sign to add a new version).<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"936\" height=\"421\" src=\"https:\/\/tridenstechnology.com\/wp-content\/uploads\/publishing-app-to-apple-app-store.webp\" alt=\"publishing app to apple app store\" class=\"wp-image-66570\" srcset=\"https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/publishing-app-to-apple-app-store.webp 936w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/publishing-app-to-apple-app-store-300x135.webp 300w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/publishing-app-to-apple-app-store-768x345.webp 768w, https:\/\/d2xqcz296oofyv.cloudfront.net\/wp-content\/uploads\/publishing-app-to-apple-app-store-18x8.webp 18w\" sizes=\"(max-width: 936px) 100vw, 936px\" \/><\/figure>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>Update the What&#8217;s New in This Version<\/li>\n\n\n\n<li>Update screenshots, keywords, or other metadata if needed<\/li>\n\n\n\n<li>Check and update if needed:\n<ul class=\"wp-block-list\">\n<li><strong>Short description<\/strong> and <strong>long description<\/strong><\/li>\n\n\n\n<li><strong>Keywords<\/strong> (seperated by commas)<\/li>\n\n\n\n<li><strong>Support URL<\/strong> and <strong>Marketing URL<\/strong><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Upload:\n<ul class=\"wp-block-list\">\n<li><strong>App screenshots<\/strong> for all required device sizes<\/li>\n\n\n\n<li><strong>App icon<\/strong> (about 1024&#215;1024)<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Make sure all images are <strong>high-quality<\/strong> and meet Apple&#8217;s requirements.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-5-app-privacy-amp-policy-declarations\">Step 5: App Privacy &amp; Policy Declarations<\/h2>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li>Go to <strong>App Privacy<\/strong> in App Store Connect.&nbsp;<\/li>\n\n\n\n<li>Complete the <strong>Privacy questionnaire<\/strong> about data collection and usage.&nbsp;<\/li>\n\n\n\n<li>Add your <strong>Privacy Policy URL<\/strong>.&nbsp;<\/li>\n\n\n\n<li>In this case you are required to indicate whether your app uses tracking technologies.&nbsp;<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-step-6-submit-for-review\">Step 6: Submit for Review<\/h2>\n\n\n\n<p>Before Apple can approve your app for public release or external testing, you must:&nbsp;<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Prepare for Submission<\/strong>&nbsp;\n<ul class=\"wp-block-list\">\n<li>Provide all required metadata (app name, description, screenshots, etc.).&nbsp;<\/li>\n\n\n\n<li>Choose the build you want to submit.&nbsp;<\/li>\n\n\n\n<li>Note: You can submit separate builds for different platforms.&nbsp;<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Use the App Review Section in App Store Connect<\/strong>&nbsp;\n<ul class=\"wp-block-list\">\n<li>Track your submissions and communicate with the App Review team.&nbsp;<\/li>\n\n\n\n<li>You can only have <strong>one active submission per platform<\/strong> at a time.&nbsp;<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Possible Status Types<\/strong>&nbsp;\n<ul class=\"wp-block-list\">\n<li><strong>App Submission<\/strong> \u2013 New or updated apps, in-app purchases, or In-App Events under review.&nbsp;<\/li>\n\n\n\n<li><strong>Beta Build<\/strong> \u2013 Beta versions rejected by App Review.&nbsp;<\/li>\n\n\n\n<li><strong>App Review Messages<\/strong> \u2013 General communication from Apple\u2019s review team.&nbsp;<\/li>\n\n\n\n<li><strong>Submission Messages<\/strong> \u2013 Notes related to older submission workflows.&nbsp;<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<p><strong>Tip:<\/strong> Only users with the <strong>Account Holder, Admin, or App Manager<\/strong> role can submit apps for review.&nbsp;<\/p>\n\n\n\n<p>Review the following <a href=\"https:\/\/developer.apple.com\/app-store\/review\/guidelines\/\" target=\"_blank\" rel=\"noreferrer noopener\">App Submit Documentation<\/a> to make sure you are properly guided for submission.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-so-what-happens-next\">So, What Happens Next?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Apple will review your app, usually in <strong>24\u201348 hours<\/strong>, but note that it can take longer.&nbsp;<\/li>\n\n\n\n<li>If approved \u2192 Your app will be live in the App Store. [Automatic option].&nbsp;&nbsp;<\/li>\n\n\n\n<li>If rejected \u2192 Apple will provide feedback so you can fix and resubmit.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-some-tips-for-a-smooth-approval\">Some Tips for a Smooth Approval<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Follow Apple\u2019s <strong>Human Interface Guidelines<\/strong>.&nbsp;<\/li>\n\n\n\n<li>Avoid crashes or performance issues.&nbsp;<\/li>\n\n\n\n<li>Make sure your metadata (description, keywords) is <strong>accurate and honest<\/strong>.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>\u2705 <strong>You\u2019re done!<\/strong>&nbsp;<\/p>\n\n\n\n<p>&nbsp;Your iOS app is now on the way to millions of Apple users. Keep updating it to improve ratings, fix bugs, and add new features.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este guia passo-a-passo mostra-lhe tudo o que h\u00e1 para saber sobre como publicar a sua aplica\u00e7\u00e3o na App Store do Apple com dicas e truques de b\u00f3nus.<\/p>","protected":false},"author":24,"featured_media":66574,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3597],"tags":[],"class_list":["post-66565","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","category-3597","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Publish To Apple App Store (Step-by-Step Guide)<\/title>\n<meta name=\"description\" content=\"This step-by-step guide shows you everything there is to 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