{"id":4493,"date":"2019-11-14T22:34:28","date_gmt":"2019-11-14T22:34:28","guid":{"rendered":"https:\/\/tridenstechnology.com\/?p=4493"},"modified":"2022-06-13T18:26:31","modified_gmt":"2022-06-13T18:26:31","slug":"%e3%82%b5%e3%83%96%e3%82%b9%e3%82%af%e3%83%aa%e3%83%97%e3%82%b7%e3%83%a7%e3%83%b3%e3%83%bb%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%83%a2%e3%83%87%e3%83%ab%e3%81%a8%e3%81%9d%e3%81%ae%e5%b0%8e%e5%85%a5","status":"publish","type":"post","link":"https:\/\/tridenstechnology.com\/ja\/subscription-business-model-and-how-to-embrace-it\/","title":{"rendered":"\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3001\u3069\u3046\u53d6\u308a\u5165\u308c\u308b\uff1f"},"content":{"rendered":"<p>\u306e\u3053\u3068\u3067\u3059\u3002 <em>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/em> 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<a href=\"https:\/\/tridenstechnology.com\/subscription-model-simplified\/\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb<\/a>\u305d\u306e\u305f\u3081\u3001\u3042\u306a\u305f\u304c\u305d\u308c\u3092\u884c\u3046\u3053\u3068\u3092\u59a8\u3052\u308b\u3082\u306e\u306f\u4f55\u3082\u3042\u308a\u307e\u305b\u3093\u3002\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u3068\u8ca9\u58f2\u3092\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306b\u7d71\u5408\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u7d76\u3048\u9593\u306a\u304f\u5909\u5316\u3057\u7d9a\u3051\u308b\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u6027\u8cea\u3001\u305d\u3057\u3066\u305d\u306e\u9032\u6b69\u306e\u30b9\u30d4\u30fc\u30c9\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u304c\u9867\u5ba2\u3068\u30d3\u30b8\u30cd\u30b9\u3084\u6d88\u8cbb\u8005\u30b5\u30fc\u30d3\u30b9\u3068\u306e\u95a2\u308f\u308a\u65b9\u3092\u63d0\u4f9b\u3059\u308b\u65b9\u6cd5\u3092\u5909\u3048\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h2 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class=\"wp-block-heading\" id=\"h-how-subscription-business-model-can-transform-a-business\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u304c\u30d3\u30b8\u30cd\u30b9\u3092\u3069\u3046\u5909\u3048\u308b\u304b<\/h2>\n\n\n\n<p>\u79c1\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30d9\u30fc\u30b9\u306e\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u9577\u3092\u652f\u63f4\u3059\u308b\u4f1a\u793e\u3067\u3001\u30af\u30e9\u30a6\u30c9\u30fb\u30bb\u30fc\u30eb\u30b9\u304a\u3088\u3073\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u306e\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3068\u3057\u3066\u50cd\u3044\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u7d4c\u9a13\u304b\u3089\u3001\u5358\u767a\u306e\u5c0e\u5165\u3084\u6a19\u6e96\u7684\u306a\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u30fb\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u8ca9\u58f2\u306e\u6642\u4ee3\u306f\u7d42\u308f\u3063\u305f\u3068\u8003\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30ac\u30fc\u30c8\u30ca\u30fc\u306f\u30012022\u5e74\u307e\u3067\u306b85%\u4ee5\u4e0a\u306e\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u30fb\u30d7\u30ed\u30d0\u30a4\u30c0\u30fc\u304c\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30d9\u30fc\u30b9\u30fb\u30d3\u30b8\u30cd\u30b9\u30fb\u30e2\u30c7\u30eb\u306b\u79fb\u884c\u3059\u308b\u3068\u4e88\u6e2c\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u308c\u30821\u3064\u306e\u696d\u754c\u3060\u3051\u3067\u3059\u3002\u516c\u76ca\u4e8b\u696d\u3001\u96fb\u6c17\u901a\u4fe1\u3001\u30e1\u30c7\u30a3\u30a2\u4f01\u696d\u306a\u3069\u306e\u696d\u754c\u3067\u306f\u3001\u4f55\u5e74\u3082\u524d\u304b\u3089\u3053\u3046\u3057\u305f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30e2\u30c7\u30eb\u304c\u63a1\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u7d4c\u5e38\u53ce\u76ca\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u3001\u9867\u5ba2\u304c\u5b9a\u671f\u7684\u306b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u53d7\u3051\u53d6\u308b\u30b7\u30b9\u30c6\u30e0\u7684\u306a\u8ca9\u58f2\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306b\u57fa\u3065\u3044\u3066\u69cb\u7bc9\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u898b\u8fd4\u308a\u3068\u3057\u3066\u3001\u6bce\u6708\u306e\u5b9a\u671f\u53ce\u5165\u304c\u5f97\u3089\u308c\u307e\u3059\u3002\u5b9a\u671f\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u3068\u3057\u3066\u63d0\u4f9b\u3055\u308c\u308b\u30d3\u30b8\u30cd\u30b9\u3092\u6a19\u6e96\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u305d\u308c\u3089\u3092\u30d1\u30c3\u30b1\u30fc\u30b8\u5316\u3057\u3066\u9867\u5ba2\u306b\u8ca9\u58f2\u3059\u308b\u3053\u3068\u304c\u975e\u5e38\u306b\u5bb9\u6613\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u5b9a\u671f\u7684\u306a\u53ce\u5165\u6e90\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u9867\u5ba2\u306f\u4e88\u6e2c\u53ef\u80fd\u306a\u652f\u51fa\u304b\u3089\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u306f\u4e88\u6e2c\u53ef\u80fd\u306a\u5b9a\u671f\u53ce\u5165\u304b\u3089\u5229\u76ca\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5168\u4f53\u3068\u3057\u3066\u3001\u30b5\u30d7\u30e9\u30a4\u30e4\u30fc\u3068\u9867\u5ba2\u306e\u53cc\u65b9\u306b\u3068\u3063\u3066\u4e88\u7b97\u7de8\u6210\u304c\u5bb9\u6613\u306b\u306a\u308bWin-Win\u306e\u72b6\u6cc1\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-products-to-target-with-subscriptions\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3067\u72d9\u3046\u3079\u304d\u300c\u5546\u54c1\u300d\u3068\u306f\uff1f<\/h2>\n\n\n\n<p>\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u306e\u4f55\u304c\u826f\u3044\u304b\u3068\u3044\u3046\u3068\u3001\u30cf\u30fc\u30c9\u30a6\u30a7\u30a2\u304b\u3089\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3001\u30ab\u30b9\u30bf\u30e0IP\u306b\u81f3\u308b\u307e\u3067\u3001\u3042\u3089\u3086\u308b\u3082\u306e\u3092\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30b5\u30fc\u30d3\u30b9\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u30d3\u30b8\u30cd\u30b9\u3092 <em>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/em> \u30d9\u30b9\u30c8\u306f\u3001\u3042\u306a\u305f\u304c\u5c02\u9580\u3068\u3057\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u3084\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u30d1\u30c3\u30b1\u30fc\u30b8\u5316\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3042\u306a\u305f\u304c\u63d0\u4f9b\u3059\u308b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306f\u3001\u3042\u306a\u305f\u304c\u305d\u308c\u3089\u3092\u4f5c\u308b\u305f\u3081\u306b\u5165\u308c\u305f\u77e5\u8b58\u3068\u3057\u3066\u306e\u307f\u512a\u308c\u3066\u3044\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\uff08CRM\uff09\u30b5\u30fc\u30d3\u30b9\u3092\u904b\u55b6\u3059\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u4f01\u696d\u8cc7\u6e90\u8a08\u753b\uff08ERP\uff09\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u3079\u304d\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u4e00\u822c\u7684\u306b\u3001\u3042\u306a\u305f\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u5e02\u5834\u304c\u3088\u308a\u5782\u76f4\u5316\u3055\u308c\u3001\u30cb\u30c3\u30c1\u3067\u3042\u308c\u3070\u3042\u308b\u307b\u3069\u3001\u305d\u3053\u304b\u3089\u5f97\u3089\u308c\u308b\u53ce\u76ca\u306e\u6d41\u308c\u306f\u826f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-clarify-and-define-opportunities\">\u6a5f\u4f1a\u3092\u660e\u78ba\u306b\u3057\u3001\u5b9a\u7fa9\u3059\u308b\u65b9\u6cd5<\/h2>\n\n\n\n<p>\u88fd\u54c1\u3092\u9078\u3093\u3060\u3089\u3001\u3044\u304f\u3064\u304b\u306e\u8cea\u554f\u3092\u81ea\u5206\u306b\u6295\u3052\u304b\u3051\u3066\u3001\u6700\u7d42\u7684\u306a\u6c7a\u65ad\u3092\u4e0b\u3059\u3079\u304d\u3067\u3059\u3002 <em>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/em>;<\/p>\n\n\n\n<ol 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<em>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/em>.\u7269\u4e8b\u3092\u30b7\u30f3\u30d7\u30eb\u306b\u3002\u3042\u306a\u305f\u304c\u77e5\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u30d1\u30c3\u30b1\u30fc\u30b8\u5316\u3057\u3001\u3042\u306a\u305f\u306e\u8074\u8846\u3068\u5e02\u5834\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\">\u7d50\u8ad6<\/h2>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u70b9\u3092\u8003\u616e\u3059\u308b\u3053\u3068\u3067\u3001\u53ce\u76ca\u30e2\u30c7\u30eb\u3092\u5909\u9769\u3057\u306a\u304c\u3089\u8a08\u753b\u3092\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\uff1b<\/p>\n\n\n\n<ul 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subscription business model has been around for longer than most people might realize. Remember the old days when people had milk delivered to their door? That could be called a subscription service or subscription business model . You subscribed to have the milkman deliver milk directly to your door in return for payment. You\u2019d expect a certain level of service, and his arrival would be predictable but relied upon. You\u2019d want fresh and delicious milk, and you\u2019d pay for that. What about that isn\u2019t a subscription? Subscription Business Models Today These days many businesses adopt a subscription business model, but they have new and inventive ways of establishing them.&hellip;<\/p>","protected":false},"author":1,"featured_media":4518,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","category-1","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>A Subscription Business Model and How to Embrace it?<\/title>\n<meta name=\"description\" content=\"Subscription-based services have been around for decades. 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