{"id":65602,"date":"2025-06-27T13:50:37","date_gmt":"2025-06-27T11:50:37","guid":{"rendered":"https:\/\/tridenstechnology.com\/?post_type=case_study&#038;p=65602"},"modified":"2025-12-10T13:56:29","modified_gmt":"2025-12-10T11:56:29","slug":"mvno-europa","status":"publish","type":"case_study","link":"https:\/\/tridenstechnology.com\/es\/case-studies\/mvno-europe\/","title":{"rendered":"C\u00f3mo un OMV europeo redujo su tasa de bajas en un 40%"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"h-internal-impact\">Impacto interno<\/h2>\n\n\n\n<p><a href=\"https:\/\/tridenstechnology.com\/mvno\">Tridens Monetization para OMV<\/a> dio pleno control sobre su motor de monetizaci\u00f3n, sin depender de los desarrolladores. Ahora, los equipos comerciales pod\u00edan configurar ofertas, paquetes y precios a trav\u00e9s de una interfaz sin c\u00f3digo, lo que aceleraba la salida al mercado y reduc\u00eda los cuellos de botella inform\u00e1ticos. El cobro en tiempo real y los cat\u00e1logos din\u00e1micos sustituyeron a los anticuados flujos de trabajo, haciendo que las actualizaciones de productos fueran r\u00e1pidas y sin fricciones.<\/p>\n\n\n\n<p>El cambio a una plataforma nativa en la nube y basada en microservicios permiti\u00f3 a su equipo iterar y lanzar nuevos planes en cuesti\u00f3n de horas. La automatizaci\u00f3n de las reclamaciones, las comprobaciones de cr\u00e9dito y la incorporaci\u00f3n elimin\u00f3 las tareas manuales, mientras que las API abiertas conectaban la facturaci\u00f3n con los sistemas CRM y ERP existentes.<\/p>\n\n\n\n<p>El resultado: una organizaci\u00f3n m\u00e1s \u00e1gil y capacitada, con capacidad para responder instant\u00e1neamente a los cambios del mercado.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-customer-impact\">Impacto en el cliente<\/h2>\n\n\n\n<p>Los clientes se beneficiaron inmediatamente de la agilizaci\u00f3n de los procesos internos. Gracias al seguimiento del uso en tiempo real y a las herramientas de autoservicio, los usuarios pudieron gestionar sus planes de forma independiente, lo que redujo las solicitudes de asistencia y mejor\u00f3 la satisfacci\u00f3n.<\/p>\n\n\n\n<p>El OMV vio <strong>un descenso de la rotaci\u00f3n de 40%<\/strong> en seis meses utilizando las notificaciones autom\u00e1ticas y las funciones de recompensa por fidelidad de Tridens. Tambi\u00e9n informaron de un <strong>25% aumento de los ingresos<\/strong> despu\u00e9s de migrar, impulsado por la nueva flexibilidad en la agrupaci\u00f3n de contenidos OTT con los servicios b\u00e1sicos de telecomunicaciones.<\/p>\n\n\n\n<p>El proceso de incorporaci\u00f3n simplificado, el soporte h\u00edbrido prepago\/postpago y la gesti\u00f3n simplificada de los planes ofrecieron a los clientes m\u00e1s opciones y mejores experiencias, al tiempo que permitieron al OMV escalar r\u00e1pidamente en todos los segmentos y niveles de abonados.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-looking-to-the-future\">Mirando al futuro<\/h2>\n\n\n\n<p>Con <a href=\"https:\/\/tridenstechnology.com\/communications\/\">Tridens Monetization<\/a>, el OMV ya est\u00e1 listo para escalar e innovar con mayor rapidez. La configuraci\u00f3n multiinquilino y las API abiertas de la plataforma facilitan la incorporaci\u00f3n de nuevas marcas o asociaciones en pocos d\u00edas. Antes se tardaban semanas.<\/p>\n\n\n\n<p>La flexibilidad del sistema admite nuevos servicios como IoT, eSIM y paquetes de viajes. Con la tarificaci\u00f3n en tiempo real, los precios din\u00e1micos y las opciones de marca blanca, el OMV puede lanzar r\u00e1pidamente nuevas ofertas y probar nichos de mercado sin cambiar su configuraci\u00f3n principal.<\/p>\n\n\n\n<p>Esta moderna base proporciona a la empresa las herramientas que necesita para crecer, llegar a nuevos segmentos de clientes y desplegar servicios digitales avanzados, manteniendo al mismo tiempo unas operaciones sencillas y eficientes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Descubra c\u00f3mo un operador de telefon\u00eda m\u00f3vil europeo aprovech\u00f3 las avanzadas funciones de tarificaci\u00f3n, facturaci\u00f3n y gesti\u00f3n de clientes de Tridens Monetization.<\/p>","protected":false},"featured_media":65607,"template":"","class_list":["post-65602","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","industry-communications","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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